5 Coming Soon Page Examples + How to Create Your Own

Are you looking for a few coming soon page examples for inspiration to build your own?

Coming soon pages can be a valuable asset to your marketing strategy. It allows you to generate new leads before your site is up and improves user experience (UX) by keeping your site’s visitors informed.

That’s why, in today’s tutorial, we’re going to look at 5 coming soon page examples. Then we’ll teach you how you can build your own in just a few minutes.

But before we dive into our coming soon page examples, let’s get clear on why you need a coming soon page in the first place.

Why You Need a Coming Soon Page

Don’t write off coming soon pages as placeholders or filler pages. They’re not.

A coming soon page is an effective lead generation tool that you can use in a few key ways to kick off your marketing before you officially open for business.

Here are a few great ways we’ve seen our customers effectively use their own coming soon pages:

  • Lead Generation: You can collect emails from prospective customers who visit your site before it’s ready.
  • Gauge User Interest: Learn how your current marketing channels are driving traffic to your site by tracking how many users land on your coming soon page.
  • Generate Buzz: Coming soon pages can be persuasive landing pages that get people talking about your product. You can even launch a pre-sale to start generating revenue before your product is launched.

Coming soon pages are great for getting people pumped.

You can use them to give sneak peeks and “leak” product info. Or, provide samples of upcoming products, invite beta testers, and give discounts.

Combining coming soon pages with incentives is a recipe for going viral.

But the best way to understand good coming soon pages is to learn by example. So let’s turn to our 5 coming soon page examples for inspiration.

5 Coming Soon Page Examples

1. Backpacker Travel 2.0


This is an awesome example of a coming soon page. It has a sleek image in the background, a spot for new leads to add their email address, and quick access to the company’s social media platforms.

In the end, it’s easy to see how this imagery and copy would appeal to the site’s target audience.

2. Fixers


Again, the image here is awesome. They even modified the CTA button to be more unique than the generic options. Clicking Take Me Away is much more enticing than Subscribe Now.

The only thing we’d change is the text under the headline. The smaller subject colors clash with the bike rider’s white shirt, can be a little hard on the eyes.

A good way around this is to put a black square background behind the text to make it stand out a bit more. You can modify the background’s opacity to make sure the image still shines through.

You can see that our first coming soon page example, by Backpacker Travel 2.o, did this with their entire campaign. This helps the design but also makes it easier for visitors to read the text.

Otherwise, this is an awesome example of a coming soon page.

3. CleverDever Wherever Blog


Here’s another inspiring design by the CleverDever Wherever blog. Though it’s a few years old, the design is timeless.

They even used a small white background to help the text stand out like we discussed earlier.

This travel blog uses a captivating image to grab your attention. Then it leaves you a place to enter your email address.

Finally, there are social media icons to redirect users to this blog’s social profiles for even more exposure.

4. Les Mains dans les Cambouis


We’re big fans of this coming soon page from the French company, Les Mains dans les Cambouis. It’s simple, clear, and contrasts the text and background images nicely.

What really stands out here is the white logo of the company with the fun font-family. This leads your visitors’ eyes down toward the CTA where they can enter their email address.

5. Maria Mentiras


This is a great example that sometimes less is more.

The design is simple and looks like it was taken from a high-quality camera of the restaurant itself. Then the image was darkened to make the main text stand out.

Finally, the wording is straight to the point: Coming Soon.

While we would recommend coming up with something a bit more powerful, this coming soon page example shows that you don’t need to be an expert copywriter to put up professional coming soon pages in minutes.

With that in mind, let’s look at how to create a coming soon page for your website.

How to Create a Coming Soon Page

Before we begin, you’ll need to install and activate the SeedProd plugin.

SeedProd landing page creation tool homepage-min

SeedProd is the world’s best landing page builder that allows you to create coming soon pages in minutes.

That’s because, as you’ll see, SeedProd offers tons of templated options to build your coming soon page fast. It also has a drag and drop editor to let you add custom features to your site’s coming soon page.

And since it’s a plugin, getting started couldn’t be easier. Simply download and activate SeedProd to get started.

Never downloaded a plugin before? No worries. For step-by-step instructions, check out this post from WPBeginner about how to install a WordPress plugin.

Once you activate the plugin, go to Settings » Coming Soon Pro to set up your coming soon page.

Then, you’ll click on Enable Coming Soon Mode and click the Save all changes button:

enable coming soon mode and save your changes

At this point, you’ll still be able to see your site when you log in but visitors will be redirected to your coming soon page.

Now you need to customize your coming soon page. To do this, click on the Edit Coming Soon/Maintenance Page button:

click to edit your coming soon page

This will open the SeedProd theme customizer with several beautiful, fully customizable themes to choose from, most with a countdown timer to increase excitement.

choose the coming soon theme that's right for you

Once you select a theme it will open in the customizer view. You’ll see settings in the left panel. Any changes will immediately appear in the live view on the right. Plus, you can switch between desktop and mobile view!

seedprod coming soon page builder

Be sure to click on the Save button in the upper left corner to store your settings.

Let’s connect our coming soon page to our email marketing service so we can start building an email list right away.

Start by selecting Email Form Settings from the left panel. Then, select your provider from the Save Subscribers To dropdown.

choose your email marketing provider from the dropdown

We’re going to use Constant Contact for this tutorial, but feel free to use whichever you’re comfortable with. If you don’t have one yet, we recommend Constant Contact because it’s got high-powered features while still being beginner-friendly.

Click the Configure button to go to the settings for your email marketing service. Here’s what that looks like for Constant Contact:

enter the requested configuration settings for your email marketing service

Notice that you can select the list where you want to add new signups, so you can track the success of your coming soon page.

When you’re ready, click Save and Continue Editing to save your email marketing settings and go back to the theme customizer where you can keep making changes or click Save to store your changes and start collecting email addresses.

Adding a Maintenance Mode Page

If you want to show a maintenance mode page instead of a coming soon page, it’s just as easy.

From Settings » Coming Soon Pro, you’ll simply select Enable Maintenance Mode instead.

enable maintenance mode

From there, you can follow the same steps as above to make changes to your page.

Advanced Settings for Coming Soon Pages

We love SeedProd because it’s such a powerful plugin that’s easy enough for beginners, but has advanced features that really make it stand out from the other coming soon mode plugins out there.

1) SEO Tools

SeedProd makes it easy to add custom site titles and a meta description for your coming soon page. This means that your site can be indexed using the same title and description that you’ll use once it’s live. No confusing the Google machine.

Learn how to write a high-converting meta description to really kick your rankings into high gear and get you started on the right foot.

2) Manually Include or Exclude URLs

What if you’ve had a blog for years, but you’re finally ready to take the plunge and monetize? You may decide that you want to leave your blog open and only hide the parts of your site that will be part of the new eCommerce site. With SeedProd, you can easily do that:

include or exclude URLs

3) Access Controls

If you work on client sites you can give them a secret URL where they can see a live version of their site.

set up access controls

What If You Don’t Use WordPress?

There are tons of website builders out there and many of them will let you add a coming soon page to your site.

If you’ve checked the support for your web builder and they don’t make it easy to create a coming soon page, give StyleShout a try. You’ll find tons of free and paid page templates that you can download and use on your site.

That’s it! Now you know how to create a lead-generating coming soon page for your WordPress site. And you know where to turn if you’re not a WordPress user.

We hope you found this article helpful. If you did, you might also want to check out the following resources:

These posts will have everything you need to improve your online presence, grow your list, and get higher conversions today.

Once your site is launched, you’ll also need a lead generation tool to add even more subscribers to your contact list. For that, sign up 100% risk-free to OptinMonster, the world’s #1 lead generation tool.

Jacinda Santora
Jacinda Santora is a writer specializing in eCommerce and growth marketing. She prides herself on her ability to make complicated things easier. When she isn't writing you can find her daydreaming about campervans, drinking coffee, and listening to podcasts.

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