WordPress Coming Soon Pages: How to Make One (+ 5 Examples)

Are you looking for a few coming soon page examples for inspiration to build your own?

Coming soon pages can be a valuable asset to your marketing strategy. It allows you to generate new leads before your site is up and improves user experience (UX) by keeping visitors informed about your new website.

That’s why, in today’s tutorial, we’re going to look at 5 coming soon page examples. Then we’ll teach you how you can build your own in just a few minutes.

But before we dive into our coming soon page examples, let’s get clear on why you need a coming soon page in the first place.

Why You Need a Coming Soon Page

Coming soon pages are often written off as placeholders or filler pages. While at their core, they do serve that purpose, they can also do much more than that.

A coming soon landing page is an effective lead generation tool that you can use in a few key ways to kick off your marketing before you officially launch a new product, startup, or blog site.

Here are a few great ways we’ve seen our customers effectively use their own coming soon launch page:

  • Lead Generation: You can collect emails from prospective customers who visit your site before it’s ready.
  • Gauge User Interest: Learn how your current marketing channels are driving traffic to your site by tracking how many users land on your coming soon page.
  • Generate Buzz: Coming soon pages can be persuasive landing pages that get people talking about your product. You can even launch a pre-sale to start generating revenue before your product is launched.

Coming soon pages are great for getting people pumped.

You can use them to give early access, sneak peeks, and “leak” product info. Or, provide samples of upcoming products, invite beta testers, and give discounts.

Now that we know why you’d want a WordPress coming soon page, let’s look at a step-by-step tutorial at the EASIEST way to make one.

How to Create a Coming Soon Page

Before we begin, you’ll need to install and activate the SeedProd plugin.

SeedProd landing page creation tool homepage-min

SeedProd is the world’s best landing page builder that allows you to create beautiful coming soon pages in minutes.

That’s because, as you’ll see, SeedProd offers tons of templated options to build your coming soon page fast. It also has a drag and drop editor so you can add custom features to your site’s coming soon page.

SeedProd works with all popular WordPress themes and is loaded with features for site owners and marketers to make the most of their coming soon page.

And since it’s a plugin, getting started couldn’t be easier. Simply download and activate SeedProd to get started.

Never downloaded a plugin before? No worries. For step-by-step instructions, check out this post from WPBeginner about how to install a WordPress plugin.

Once you activate the plugin, go to SeedProd » Settings to enter your license key. You can find your license key in your account on the SeedProd website.

Copy the key and paste it in the field below:

Verify license key in SeedProd

Then, click on Verify Key.

Next, head to SeedProd » Pages from the WordPress dashboard and click on the Set up a Coming Soon Page button.

click on set up a coming soon page

On the next screen, you’ll be asked to choose a template. As we mentioned earlier, SeedProd offers a ton of professionally designed landing page templates you can use. You can select one from the coming soon template collection or use the blank template to start from scratch.

Hover over any template you like and click on the Checkmark button to use it.

coming soon page templates from seedprod

After you choose a template, you’ll be redirected to the SeedProd drag and drop builder where you can customize your coming soon page.

On the left panel, you can see all of the landing page blocks you can add to your page. And on the right side, you can see a live preview of how your coming soon page looks.

seedprod page drag and drop page builder

You can click on any existing element on the template to edit it. For example, if you want to change the headline from “Get Ready” to “Coming Soon,” simply click on it and type in the new text.

edit existing coming soon page elements by clicking on them

You can also change the size, alignment, font, and more.

To add new elements to your coming soon page, all you have to do is drag one of the pre-made landing page blocks from the left and drop it in place on the right.

SeedProd has a ton of ready-made blocks to help you boost conversions on your coming soon page including images, videos, giveaways, countdown timers, optin forms, social profiles, WooCommerce blocks, and many more.

Try adding a countdown timer to your coming soon page to let visitors know when your site will be live:

add a countdown timer to your coming soon page

We also recommend adding an signup form so you can start building your email list early on.

Once you’re finished designing your coming soon page, go to the Connect tab to connect your optin form to your email marketing service provider.

seedprod connect tab

SeedProd integrates with all of the top email marketing platforms including Mailchimp, Drip, ActiveCampaign, and GetResponse.

We’re going to use Constant Contact for this tutorial, but feel free to use whichever you’re comfortable with. If you don’t have one yet, we recommend Constant Contact because it’s got high-powered features while still being beginner-friendly.

Click on Constant Contact and then click on the Connect to Constant Contact button. Follow the prompts to log in to your Constant Contact account, copy the API key you’re given, and paste it into SeedProd.

connect to email marketing service

When you’re done, click Connect.

Now when visitors provide their email address through your coming soon page, they’ll automatically be added to your email list.

Next, it’s time to publish your coming soon page. First, in the top right corner, click on the green Save button to save your progress. Then, click the Publish button from the dropdown menu to make your coming soon page publicly available.

publish your coming soon page

After your coming soon page is published, exit the builder by clicking on the close button.

Finally, you need to enable the coming soon mode on your site. This will make it so that people visiting your site will only see the coming soon page you just created.

To do this, go to SeedProd » Pages and switch the toggle under the Coming Soon Mode section from Inactive to Active.

switch the toggle from inactive to active

That’s it!

Your website’s coming soon page is now live and active! This page will now hide your under construction or pre-launch site and at the same time get subscribers and potential customers.

live coming soon page example

Adding a Maintenance Mode Page

If you want to show a maintenance mode page instead of a coming soon page, it’s just as easy.

From SeedProd » Pages, you’ll simply select Set up a Maintenance Mode Page instead.

set up wordpress maintenance mode

From there, you can follow the same steps as above to make changes to your page.

Advanced Settings for Coming Soon Pages

We love SeedProd because it’s such a powerful plugin that’s easy enough for beginners, but has advanced features that really make it stand out from the other coming soon mode plugins out there.

1) SEO Tools

SeedProd makes it easy to add custom site titles and a meta description for your coming soon page. This means that your site can be indexed using the same title and description that you’ll use once it’s live. No confusing the Google machine.

Learn how to write a high-converting meta description to really kick your rankings into high gear and get you started on the right foot.

And if you’re using an SEO plugin like All in One SEO, you can use SeedProd’s SEO settings page as a shortcut to its optimization settings.

seedprod coming soon page seo

2) Manually Include or Exclude URLs

What if you’ve had a blog for years, but you’re finally ready to take the plunge and monetize? You may decide that you want to leave your blog open and only hide the parts of your site that will be part of the new eCommerce site.

With SeedProd, you can easily do that:

include or exclude urls

3) Access Controls

If you work on client sites you can give them a secret URL where they can bypass the coming soon page and see a live version of their site:

create bypass url

What If You Don’t Use WordPress?

There are tons of website builders out there and many of them will let you add a coming soon page to your site.

If you’ve checked the support for your web builder and they don’t make it easy to create a coming soon page, consider switching over to WordPress.

Or you can give Wix a try. You’ll find tons of website templates and coming soon page designs for your site.

For more help with Wix, check out this helpful resource: Wix Email Capture: 5 Ways to Grow Your Mailing List.

5 Coming Soon Page Examples

1. SeedProd Demo Coming Soon Template

seedprod coming soon page example

This is a demo coming soon page that we created with SeedProd, it’s the best landing page builder with built-in coming soon mode.

The under-construction page includes a video, which is an engaging way to teach visitors more about your product or service. Or even give them a teaser or trailer to build hype and show them what they can expect.

It also has a countdown timer to let visitors know when the site will be live. This kind of value proposition is perfect for building excitement and drawing traffic to the site on launch day.

Finally, there’s an optin form to collect email addresses and social media icons to redirect users to the site’s social profiles for even more exposure.

2. Backpacker Travel 2.0


This is an awesome example of a coming soon page. It has a sleek image in the background, a spot for new leads to add their email address, and quick access to the company’s social media platforms.

In the end, it’s easy to see how this imagery and copy would appeal to the site’s target audience.

3. Fixers


Again, the image here is awesome. They even modified the CTA (call to action) button to be more unique than the generic options. Clicking Take Me Away is much more enticing than Subscribe Now.

The only thing we’d change in this coming soon page is the text under the headline. The smaller subject colors clash with the bike rider’s white shirt, can be a little hard on the eyes.

A good way around this is to put a black square background behind the text to make it stand out a bit more. You can modify the background’s opacity to make sure the image still shines through.

You can see that our previous coming soon page example, by Backpacker Travel 2.o, did this with their entire campaign. This helps the design but also makes it easier for visitors to read the text.

Otherwise, this is an awesome example of a website coming soon page.

4. Les Mains dans les Cambouis


We’re big fans of this coming soon page from the French company, Les Mains dans les Cambouis. It’s simple, clear, and contrasts the text and background images nicely.

What really stands out here is the white logo of the company with the fun font-family. This leads your visitors’ eyes down toward the CTA where they can enter their email address.

5. Maria Mentiras


This is a great example that sometimes less is more.

The design is simple and looks like it was taken from a high-quality camera of the restaurant itself. Then the image was darkened to make the main text stand out.

Finally, the wording is straight to the point: Coming Soon.

While we would recommend coming up with something a bit more powerful, this coming soon page example shows that you don’t need to be an expert copywriter to put up professional coming soon pages in minutes.

And that’s it for today! Now you know how to create a lead-generating coming soon page for your WordPress site. And you know where to turn if you’re not a WordPress user.

We hope you found this article helpful. If you did, you might also want to check out the following resources:

These posts will have everything you need to improve your online presence, grow your list, and get higher conversions today.

Once your site is launched, you’ll also need a lead generation tool to add even more subscribers to your contact list. For that, sign up 100% risk-free to OptinMonster, the world’s #1 lead generation tool.

Jacinda Santora
Jacinda Santora is a writer specializing in eCommerce and growth marketing. She prides herself on her ability to make complicated things easier. When she isn't writing you can find her daydreaming about campervans, drinking coffee, and listening to podcasts.

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