Mobile Marketing: 20 Actionable Tips You Need to Know

On January 9, 2007, the entire world changed. That’s the day Apple’s first smartphone hit the market. And in just over a decade, mobile devices have become more efficient, more intuitive, and more common than anyone could have predicted. As smartphone use has risen, marketers have had to adapt their strategy to keep up. Those ... Continue Reading →

How to Create an Editorial Calendar and Boost Conversions

Ever taken a road trip with no plan or goals in mind? Just you, your friends, and the open road. It’s so much fun… but not super-efficient. There’s a huge difference between “moving around” and “moving forward.” The latter requires a concrete plan. This is especially true when it comes to your marketing strategy. That’s why ... Continue Reading →

Live Chat Best Practices: How to Streamline Customer Service

We’ve all been there before, sitting on the line with some company’s customer service department. We call, we wait, and we hear the same message over and over again: “Your call is very important to us. Please stay on the line.” An hour later and you’re still waiting to speak with someone while your dinner ... Continue Reading →

Best Time to Post on Social Media for the Highest Engagement

Are you getting less engagement and fewer conversions than you’d like from your social media posts? It might be as simple as posting at the wrong time for your followers. In this article, you’ll learn the best time to post on social media based on research from Oberlo, Hootsuite, Later and more. When you’re done, ... Continue Reading →

In The Best Light: Your Guide To Personal Branding

When you think of the brand Nike, what comes to mind? If you’re like most people, it’s probably the famous swoosh logo and the tagline “just do it.” But the last thing that pops in your head is the name of Nike’s creator, Phil Knight. In fact, most people probably couldn’t even identify Phil Knight: ... Continue Reading →

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