OptinMonster Drag & Drop Builder

OptinMonster’s powerful drag & drop popup builder allows you to create attractive popup and overlay campaigns that are optimized to deliver the highest conversion rates. In fact, it’s the easiest way to generate leads from your business website.

Whether you want to grow your email list, get more leads, or increase sales, our lead form builder makes it easy to create eye-catching optin forms, targeted popups, gamified overlays, and marketing campaigns. The best part is that you won’t need any design or coding skills.

Build Any Type of Campaigns with Our Popup Builder

Based on your marketing needs, OptinMonster popup builder lets you choose from 6 different campaign types:

On top of that, you can turn any of these popup campaigns into multi-step by adding a Yes/No View.

Over 700 Built-in Templates: More Than Any Popup Maker

OptinMonster offers more built-in popup templates than any other drag-and-drop popup builder in the world! The templates are categorized based on goals, devices, and categories.


Want to start from scratch instead? No worries!

You can use our Canvas template to build a fully customized campaign with our drag-and-drop popup builder that matches your brand design – no code necessary.

Plus, all OptinMonster popup templates are mobile responsive which means they’re 100% mobile friendly and look great on phones and tablets.

With Our Popup Builder, Imagination is Your Only Limit!

With OptinMonster, if you can imagine a design for your campaign, you can create it (even if you’re not tech savvy)!

With drag-and-drop simplicity, you can customize the message, colors, images, fonts, and everything else to create a layout that matches the look and feel of your website.

You can also add elements including images, dividers, buttons, videos, countdown timers, and more to any campaign.

drag and drop countdown timer

Case Study How LonerWolf Cut Load Time in Half Using OptinMonster

Tons of Personalization and Targeting Options

Once you’ve created your campaign with our popup maker, you can benefit from OptinMonster’s wide range of personalization and targeting options.

These let you:

personalized smart content example with dynamic text replacement

You can also use OptinMonster’s signature Exit-Intent Technology to detect when visitors are about to leave your website. That way you can trigger a campaign at the precise moment they’re about to leave.

This is a powerful tool to reduce cart abandonment and convert abandoning visitors into subscribers & customers.


Seamless Integration with Any Websites and Apps

OptinMonster works on all types of websites. Whether you are using WordPress, Drupal, Joomla, or a static HTML website, OptinMonster will seamlessly integrate with your website. Our eCommerce integrations include Magento, Shopify, BigCommerce, WooCommerce, Volusion, and PrestaShop.

We also have integrations with all the major email marketing service providers such as MailChimp, AWeber, InfusionSoft, CampaignMonitor, ConstantContact, and dozens of more integrations.

Our customers have successfully used OptinMonster’s popup maker to create campaigns that grow leads and sales by building a hyper-targeted email list.

Ready to build mobile-responsive lead generation campaigns in minutes without hiring a developer? Get started with OptinMonster today.

Effective Lead Gen Solutions Made Simple

OptinMonster’s drag-and-drop builder, simple but powerful triggers, and precise targeting make it easy to get started.

Easy Setup

Easily create and launch beautiful campaigns that are proven to convert in 5 minutes or less without needing a coder or designer!

Drag ‘n’ Drop Builder

Quickly create stunning campaigns using proven playbooks, ready to customize templates or your own custom design.

Page Level Targeting

Use behavior personalization to display page-specific campaigns based on each unique visitor’s interactions on your website.

Exit Intent Technology

Convert abandoning visitors into subscribers and customers at the precise moment they attempt to leave


Create a 2-step optin campaign from any link to improve lead generation and grow your email list fast. Proven to boost conversions by over 785%.

Smart Tags

Easily personalize your website with dynamic smart content for higher engagement and conversions.

OnSite Retargeting

Reduce abandonment and save money on external advertising by customizing promotions for returning visitors.

Smart Targeting Rules

Guide customers through your sales funnel by presenting new offers at each stage of their journey.

Advanced Scheduling

Run holiday promotions and other time-sensitive campaigns during specified periods, and display campaigns to visitors in their own time-zones.

Powerful Insights

Easily understand the metrics that matter and refine your lead generation strategy to boost your conversion rate.

Team Collaboration

Share access and manage permissions on your OptinMonster dashboard with coworkers, third-party consultants, or clients.

Easy A/B Testing

Make data-driven tests and decisions that will improve your conversions and revenue for any campaign.

Start Making More Money Today with OptinMonster

Start Getting More
Leads & Sales Today
with OptinMonster!

Popups work, and you can get started for a few bucks a month. What are you waiting for?

Create and launch smart capture forms
today in minutes. What are you waiting for?

In only 7 months, we added more than 95,654 names to our email list using OptinMonster’s Exit Intent™ technology. We strongly recommend it!

Michael Stelzner - Best Lead Generation Tool

Michael Stelzner

Founder Social Media Examiner

I hate popups, so I was hesitant to try one on my site. But the results from OptinMonster exit-intent popup speak for themselves. I doubled my subscription rate immediately without annoying my users. I haven’t had a single complaint. My only regret is that I didn’t start using OptinMonster sooner. I can only imagine how many subscribers I could have added to my email list! If you have a blog, then I highly recommend you start using OptinMonster. I’ve researched them all, and it’s the best in market.

Michael Hyatt - WordPress Lead Generation

Michael Hyatt

New York Times Bestselling Author Platform: Get Noticed in a Noisy World

Exit-intent popups have doubled my email opt-in rate. When done right, you can see an instant 12% lift on driving sales. I highly recommend that you use OptinMonster for growing your email list and sales.

Neil Patel - WordPress Popup Plugin

Neil Patel

Founder QuickSprout