Exit-intent® technology is behavioral technology that tracks and monitors movements of website visitors and detects when they’re going to leave your site without making a purchase or leaving their information. It’s designed to reduce cart abandonment and capture more leads.
Now for the non-technical version:
OptinMonster’s exit-intent technology detects visitor behavior, giving you the chance to show them a popup with a targeted marketing message just before they’re gone forever.
Did you know that more than 70% of the visitors who leave your website will never return?
In most cases, this means that 95% – 98% of your marketing efforts are going to waste, and you are losing a lot more money getting new customers than you need to.
But, by using exit-intent technology, you can convert an additional 2 – 4% of your visitors into email subscribers and soon thereafter into paying customers.
Let our exit-intent® technology help you convert abandoning website visitors into revenue!
Exit-Intent® for eCommerce (Shopping Cart Abandonment)
One of the most common use cases of exit-intent technology is to reduce cart abandonment and increase conversions using an exit-intent popup.
Your checkout page is the final step of your conversion process. Anyone who makes it all the way to this point is a high-value user.
If our exit-intent technology detects that your shopper is about to leave, you can show targeted campaigns to the user like:
An invitation to chat with a support agent
A special discount offer to encourage an on-the-spot purchase
An invitation to download your lead-magnet by joining your email list
Exit-intent popups have proven to reduce cart abandonment and increase overall conversion. See our case studies for examples:
Exit-Intent® for Content Marketing (Lead Generation)
Are you maximizing your content marketing efforts? Want to put your lead-generation efforts on steroids?
Another common use of OptinMonster’s exit-intent technology is to grow your email list and free-trial signups.
In most cases when a user is done reading your content, they leave. With exit-intent popups, you can show targeted campaigns to the user like:
Download a free ebook or case study
Sign up for a free product trial
Book a free consultation call
Signup for your webinar
On average, our publishers are seeing a 200 – 600% increase in email signups when they use exit-intent along with their content marketing efforts.
You can use marketing automation and an email autoresponder to convert these new subscribers into loyal customers.
OptinMonster’s exit-intent popups work on WordPress, Shopify, Magento, BigCommerce, Drupal, Joomla, and basically all types of websites.
There are tons of exit-intent popup examples you can use to boost your conversions. We’ve written about 40 exit popup ideas that you can use to grow your subscribers and revenue.