In this post, we’re going to share the pros and cons for 11 of the most popular SMTP services for reliable email marketing. Email is an essential part of running a WordPress site, but WordPress by default uses PHP to send emails. The problem is that a lot of shared hosting providers don’t configure PHP ... Continue Reading →
How much time do you spend on your email campaigns every day, performing the same tasks over and over for different subscribers? We’re here to tell you that there’s another way to handle those repetitive tasks: email marketing automation. And all you need is the right tools. As luck would have it, we’re sharing with ... Continue Reading →
Do you know how to create an email newsletter that will keep your subscribers informed, engaged, and turn them into loyal customers? In this massive guide, we’re going to show you how to create an email newsletter in just 3 steps. Plus, you’ll get tips on how to get even more subscribers, how to make ... Continue Reading →
Running an online business is hard. And, without an email marketing strategy for eCommerce customers, it can be impossible to build the meaningful relationships you need to grow. Fortunately, you don’t have to come up with eCommerce email ideas on your own. In this article, we’ll lay out 13 eCommerce email marketing best practices that ... Continue Reading →
Your open rate is one of the most important performance metrics you can track, and not just so you can see how you stack up against the competition. While click-through, unsubscribes, complaints, and forwards all play their part in an effective email marketing campaign, none of those things matter one bit unless your emails are getting ... Continue Reading →
More than 281 billion emails were being sent and received daily in 2018 alone, with statistics showing that this number will surpass 347 billion in 2023: So, what’s up with the claim that email marketing is dead/dying a slow death? There could be some truth to that claim, in the sense that past email marketing ... Continue Reading →
