Countless articles talk about the amazing power that emotional intelligence (EQ) has on marketing success, but they never tell you how to apply it to your own campaigns. How do you harness emotional intelligence in marketing to create successful, long-term campaigns? Emotional intelligence in marketing is not just about trying to elicit an emotional response ... Continue Reading →
Email marketing still has distinct advantages over other marketing channels, making email lead generation vitally important to the growth of your business. Building a targeted email list is much easier with the right tools. That’s why we’ve created this tutorial to guide you through creating a long-form optin, called a squeeze page. Squeeze pages are ... Continue Reading →
Do you know what makes your customers happy? Even before they pay for a product, customers want a positive experience learning about it. And that’s why the onboarding experience is so important. In this article, we’ll share 7 user onboarding best practices that will easily boost customer success. What is User Onboarding? The term gets thrown ... Continue Reading →
Did you know that Instagram’s number of active monthly users grow at a faster rate than Facebook, Twitter, and Snapchat? As of June 2018, Instagram reached an astonishing 1 billion active monthly users, as well as at least 25 million business profiles worldwide. And, Instagram users love interacting with businesses. Instagram’s own statistics tell us that ... Continue Reading →
Are you running out of ideas on how to increase those year-end donations? As you already know, budgets are one of the most challenging aspects of running a nonprofit. But, with the holiday season, people are already in a giving mood. One of the best ways to capitalize on visitors’ festive spirits and get those vital, ... Continue Reading →
Are you having trouble getting visitors to sign up for your free trials? Are visitors simply leaving your website without signing up? It doesn’t have to be that way! In this case study, we’ll discover how Hubstaff used OptinMonster to increase signups by 21%. Meet Hubstaff Hubstaff builds time tracking, talent, and project management software ... Continue Reading →
