Practical tips to boost your site conversions.
Is email marketing dead? Have you ever wondered if email marketing has been pushed to the sidelines in this social media and influencer marketing era? As a digital marketer who’s seen the ebb and flow of various content marketing strategies, I often encounter this question. Let’s dive into the reality of email marketing today and uncover its relevance in todays …
Do you want to increase your email deliverability and open rates, boost your click rates, and decrease unsubscribe rates? Then email segmentation is the way. Email segmentation can drastically improve the effectiveness of your email marketing campaigns. Statistically speaking, segmented campaigns average 46% higher open rates, and segmented, targeted, and personalized emails generate 58% of all revenue. Smart …
If you’re building a WordPress site and need a tool to capture leads and grow your email list, Leadpages might have caught your eye. But is it the best fit for your needs? While Leadpages is a popular choice, it’s not the only option. Depending on your goals, you might find alternatives that are more …
If video is a major part of your digital marketing strategy, then YouTube SEO is pivotal to growing your brand. YouTube is the world’s 2nd most popular search engine, and researchers estimate that it contains about 14 billion videos as of 2024. That’s a lot of videos to compete with. How can you get your …
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