Cart abandonment is a major challenge for online store owners, but the right software and solutions can help you recover lost sales. When shoppers leave without completing a purchase, it doesn’t mean they’re uninterested. They may just need a nudge.
With tools like exit popups, push notifications, email reminders, and SMS follow-ups, you can bring customers back and boost conversions. In this guide, I’ll share the best cart abandonment software and solutions to help you turn abandoned carts into completed sales.
Here’s a quick comparison table before we explore each solution individually:
| Software Name | Best For | Pricing |
|---|---|---|
| 1. OptinMonster | Exit-intent popups & lead generation | Starts at $7/month (Pro: $29/month) |
| 2. PushEngage | Push notifications for abandoned carts | Free plan available; Premium: $15/month |
| 3. CartStack | Multi-channel cart recovery | Starts at $29/month (Pro: $49/month) |
| 4. Drip | Email & SMS cart recovery | Starts at $39/month (scales by contacts) |
| 5. LiveChat | Live chat & automated responses | Starts at $20/agent/month |
| 6. Abandoned Cart Lite | WooCommerce cart recovery via email | Free (Pro: $149/year) |
| 7. Retainful | Email automation for cart recovery | Free plan available; Paid starts at $19/month |
| 8. CartBounty | WordPress cart abandonment recovery | Free plan available (Pro: $98 one-time fee) |
Top Cart Abandonment Software and Solutions
Feel free to click these links to jump to the tool you want to learn about.
- OptinMonster
- PushEngage
- CartStack
- Drip
- LiveChat
- Abandoned Cart Lite for WooCommerce
- Retainful
- CartBounty
1. OptinMonster
OptinMonster is the best cart itabandonment software on the market. It helps you stop abandoning shoppers in their tracks by showing them special last-minute offers.
For example, Shockbyte used this OptinMonster popup to collect email addresses and encourage abandoning visitors to buy:
This and other OptinMonster campaigns helped Shockbyte more than double their sales!
This success is made possible by OptinMonster’s Exit-Intent® technology, which detects when users are about to leave your site, whether they’re on desktop or mobile.
Reduce Cart Abandment With Exit Popups
Learn how in 40 Exit-Intent Popup Strategies to Boost Sales
We even regularly use cart abandonment popups on our own site:
You can trigger a popup like this specifically on your cart and checkout pages, encouraging shoppers to complete their checkout.
Features:
- Campaign types such as popups, floating bars, slide-in boxes, and more
- 700+ premade templates
- Easy drag-and-drop builder
- Exit-Intent® technology
- Page-Level Targeting
- Geo-Location Targeting
- Mobile-friendly popups
- Seamless Integrations with email marketing
- A/B Testing
- Conversion Analytics
OptinMonster’s Basic plan starts at $7 a month. However, to access Exit-Intent® technology, you’ll need at least the Pro, which starts at $29 per month.
2. PushEngage
PushEngage is a another effective cart abandonment solution for recovering lost revenue.
It helps you send targeted and personalized push notifications to your prospects. This can be done in under 10 minutes using one of PushEngage’s cart abandonment reminders.
PushEngage is also compatible with all web platforms, WordPress and Shopify included.
Best part? No coding skills required.
Features:
- Geo-Location Targeting
- Abandon Form
- Browse Notifications
- Goal Tracking & Analytics
- Cart Abandonment Reminder
- Automatic Drip Campaigns
PushEngage offers a free plan with limited features, and paid plans start at $8/month. However, to use their cart abandonment reminders, you’ll need at least the Premium plan, which starts at $15/month.
3. CartStack
CartStack‘s cart abandonment software comes with a variety of features that can help you recover more sales. They offer 2 products:
- CartRecover for eCommerce, ticketing, and form abandonment
- RezRecover for hotels, vacation rentals, and bed & breakfasts.
With either tool, you can use CartStack to reach out to your prospects on multiple channels at once.
That means you have the ability to send email reminders, push notifications, SMS reminders, and tab notifications.
CartStack also integrates with all major eCommerce and Booking platforms.
Features:
- On-Site Retention Tools
- Email Reminders
- SMS Reminders
- Push Notifications
- Abandoned Tab Notifications
- Multiple Integrations
CartStack Pricing:
CartRecover: The price starts at $29/month for the Basic plan, which only includes abandoned cart email campaigns. For multi-channel features, you’ll need at least the Pro plan, which starts at $49/month. For each plan, the price increases based on the average number orders your website processes per month.
RezRecover: Pricing is based on the number of rooms across all properties, starting at $199/month for up to 100 rooms. B&B’s with less than 30 rooms pay $99/month.
4. Drip
Drip is a straightforward cart abandonment solution focused on email and SMS marketing.
Since most visitors who abandon a website never come back, Drip gives you the opportunity to reach out to them in different ways.
You can use the data you have on your prospects and customers to create multi-channel campaigns focused on reducing cart abandonment.
We use Drip in our email marketing efforts, and we recommend it to anyone looking to grow their list and increase sales.
Features:
- Multi-Channel Campaigns
- On-Site Popups
- eCommerce Playbooks
- Multiple Integrations
- Precision Targeting
The price is varies based on the size of your email list. It starts at $39/month for up to 2,500 contacts and scales up from there. For example, 10,000 contacts costs $154/month.
5. LiveChat
LiveChat is a cart abandonment solution perfect for having live interactions with your prospects.
There’s almost no better way to reduce cart abandonment than approaching your visitor right as they are about to leave. The downside of LiveChat compared to other options we presented is the human factor.
More specifically, you need to have someone on your team ready to reach out and interact with those who are browsing your website.
However, that only applies if you want to interact 1-on-1. If not, then you can use automated responses, even if that’s going to lower the conversion rate.
Features:
- Custom Forms
- AI Automation
- Hundreds of Integrations
- Targeted Messages
- Notifications
- Reports & Analytics
The price starts at $20 per agent/month for the Starter plan, and it goes up to $59 per agent/month for the Business plan.
6. Abandoned Cart Lite for WooCommerce
Abandoned Cart Lite for WooCommerce is a cart abandonment solution specifically for WordPress.
It’s simple and easy to use. This also means it doesn’t have a wide range of features.
That being said, it still does its job well, and it reduces cart abandonment with the help of email notifications.
This particular solution is a good choice if you have a WordPress website and want to reach out to your prospects in a straightforward way.
Features:
- Identify Abandoned Orders Information
- Email Notifications
- 1 Default Email Template
- Time Intervals
- Custom Message Variables
Pricing:
The Lite version is FREE. The Pro version starts at $149/year.
7. Retainful
Retainful is a cart abandonment solution focused on email marketing.
It comes with multiple email-specific features that help you reach out to your prospects at different stages of the marketing funnel.
Retainful offers pre-built templates and workflow sequences, so it’s a good option for beginners who never used a similar software before.
Features:
- Exit Intent Popup
- Personalized Cart Recovery Emails
- Track Abandoned Carts
- Pre-Built Templates and Workflow Sequences
- Automated Email Campaigns
Retainful has a Free plan for sending up to 500 emails a month. For advanced features and more emails sends, paid plans start at $19/month. The price increase based on contact list size, number of email sends, and features.
8. CartBounty
CartBounty is another cart abandonment plugin for WordPress.
Similar with the other WordPress plugin we previously mentioned, CartBounty is simple and quite limited in its functionality.
This is the type of option we recommend to beginners who just started out their eCommerce business.
Features:
- Abandoned Cart Reminder Email
- Remember Checkout Fields
- Exit Intent Popup
Pricing:
The Basic version is Free. The Pro version is priced at $98 (one-time fee) for a single website license.
What Cart Abandonment Software or Solution Should I Choose?
It all depends on how you want to handle the issue.
Our recommendation is to combine the solutions we presented. That way, you can approach your visitors in multiple ways, from different angles.
The more you address their objections, the higher your chance of success.
And don’t worry… you can do this in a way that’s not sleazy.
Even if some of your visitors get frustrated with how often you interact with them, it’s not like they were planning to stay in the first place.
Plus, know that there will always be people who won’t like your marketing approach, no matter how hard you try to do things perfectly.
In any case, we put together an actual example of how you can reduce cart abandonment by combining the software and solutions we presented.
How To Reduce Cart Abandonment (Example):
1. Use OptinMonster to create an Exit-Intent® Popup.
OptinMonster’s Exit-Intent® Technology tracks your visitor’s cursor or mobile scroll. When your visitor tries to exit the page, a popup will appear.
The goal of the popup is two-fold.
On one hand, it automatically reduces cart abandonment. On the other hand, it generates leads.
When it comes to lowering the cart abandonment rate, giving discounts is one of the best approaches you could take. You can send your visitors a discount coupon in exchange for their email address. This type of campaign converts well for most businesses.
Even if your visitors don’t use the discount coupon, you still get their contact information and you can follow-up with them later on.
And this takes us to step 2 of the example.
2. Use Drip to create a cart abandonment email sequence.
Place those who abandoned their cart in a special list. You can easily connect OptinMonster with Drip to accomplish this.
Then, create an email sequence of 3-4 emails to grab their attention and make them come back and finish their purchase.
For advice on how to write great emails, you can check OptinMonster University (FREE with an OptinMonster account).
Ideally, you would want to send the first email in maximum 60 minutes from the moment they opted in. This, of course, can be done inside Drip.
3. Watch your cart abandonment rate drop.
Just by following this simple example you can reduce cart abandonment by 10-15%. You don’t have to reinvent the wheel or test complicated strategies in order to get results.
If you don’t know how to start with OptinMonster, we’ll help you out.
Get a FREE Done-For-You Cart Abandonment Campaign With Your OptinMonster Account!
We’ll take the first step towards solving your cart abandonment issue.
How?
When you first join OptinMonster, we’ll have one of our conversion experts create a cart abandonment campaign for you. This campaign will be fully functional and personalized to your needs.
If that sounds good, register for an OptinMonster account below.
BONUS: Done-For-You Campaign Setup ($297 value)
Our conversion experts will design 1 free campaign for you to get maximum results – absolutely FREE!
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