Conversion Rate Optimization Blog
Practical tips to boost your site conversions.
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9 Best Black Friday Marketing Tools for 2025 (Compared & Reviewed)
Continue reading: 9 Best Black Friday Marketing Tools for 2025 (Compared & Reviewed)Black Friday 2024 generated over $10.8 billion in online sales, with successful merchants reporting conversion rate increases of 20-40% when using the right marketing tools. If you want a piece of that revenue pie this year, you need more than just good products and discounts, you need a strategic toolkit that converts browsers into buyers. …
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21 Proven Black Friday Marketing Ideas for 2025 (From 1M+ OptinMonster Campaigns)
Continue reading: 21 Proven Black Friday Marketing Ideas for 2025 (From 1M+ OptinMonster Campaigns)Every Black Friday marketing season, we at OptinMonster help over 1 million websites capitalize on the opportunity by enabling them to convert and monetize their website traffic. In this article, I’ll share proven Black Friday marketing ideas that have effectively worked time and again for our customers to help you make the most of this …
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What Is Gated Content and How to Create It (Examples & Best Practices)
Continue reading: What Is Gated Content and How to Create It (Examples & Best Practices)Key Takeaways: Did you know that gated content could be the ultimate key to getting more email subscribers and customers on your website? When you require sign-up or sign-in to see some of your best content, you create a fantastic incentive for your website visitors. A gated content marketing strategy helps you boost your lead …
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What Is Lead Generation and How It Works in 2025 (Complete Guide)
Continue reading: What Is Lead Generation and How It Works in 2025 (Complete Guide)Hi, I’m Farjad, and I’ve spent years helping marketers and small business owners grow their email lists and convert traffic into leads using proven strategies and a little help from OptinMonster (more on that later). In this article, you’ll Learn: What Is Lead Generation? Or, as marketing expert Neil Patel puts it: “Lead generation is …
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