Are you afraid to annoy visitors with your optin offers? Popups, slide-ins, welcome gates, and other types of optins convert really well. But you may still be hesitant to try them on your site. Don’t worry – in this guide, we’ll share 18 ways to capture email leads, without disturbing your visitors. Each of the ... Continue Reading →
Are you up to date with the latest guidelines on doing keyword research? Researching keywords has been an essential part of both search engine optimization (SEO) and content optimization from the beginning, and it’ll help with email marketing, too. But it’s sometimes hard to choose the right terms for Google. There’ve been a lot of ... Continue Reading →
Do you want to turn your site into a money-making machine? Rhetorical question – of course you do. Chances are, you follow the same successful formula as most of us. You create engaging content to attract visitors. Then, you turn those visitors into leads and send them down the sales journey. You make money from ... Continue Reading →
What do you get when you cross the unassuming and good-natured slide-in campaign with impossibly powerful display rules? Conversion gold, friends. Let us show you what we mean. Slide-in campaigns are often overlooked for their much louder, life-of-the-party sibling, the popup. But the truth is slide-ins can be incredibly powerful tools for converting engaged visitors ... Continue Reading →
You’ve probably heard that email marketing is dying, or even already dead, more than a few times. Don’t believe it. Here’s the thing: That line has been around so long that even respected news outlets started referring to email as a “hot, new way” to reach customers in early 2019. Well, it’s definitely hot, but ... Continue Reading →
Do you have low email open rates? That could mean that your emails are getting flagged by spam filters. 😱 In this guide, we’ll share 11 reasons why your emails go to spam, and how to make sure they don’t. Email has an inbox placement rate of about 85%. That’s pretty darn good! But, that ... Continue Reading →
