Conversion Rate Optimization Blog
Practical tips to boost your site conversions.
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40+ Email Marketing Statistics You Need to Know for 2026
Continue reading: 40+ Email Marketing Statistics You Need to Know for 2026Are you up to date with the latest email marketing statistics? You likely know that email marketing ROI (return on investment) is huge compared to other channels. However, when your resources are limited, you want to make sure you’re investing your time and money in the right marketing strategies. Email marketing is one of those …
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Which Is the Best Call to Action Button Color for Your Website?
Continue reading: Which Is the Best Call to Action Button Color for Your Website?Are you looking for the best call to action button color to increase your CTR? Color definitely matters to online users. In one survey of 500 consumers, 39% said that color is the most important visual element of a business’s website. But when it comes to the best colors for click here buttons, that’s a …
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FOMO Marketing Explained + 17 FOMO Marketing Examples
Continue reading: FOMO Marketing Explained + 17 FOMO Marketing ExamplesTL;DRFOMO marketing (Fear of Missing Out marketing) is a powerful strategy that taps into urgency and scarcity to boost engagement and sales. By showing customers that an offer is limited, trending, or highly popular, brands can drive quicker decisions and reduce hesitation. Common tactics include limited-time discounts, social proof (like “1,200 people signed up today”), …
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700+ Power Words: The Secret Sauce of Successful Copy Revealed!
Continue reading: 700+ Power Words: The Secret Sauce of Successful Copy Revealed!Word power is so real that you could see a 12.7% increase in conversion rates simply by sprinkling a few powerful words into your copy. In this blog, I’m sharing a list of 700+ power words that you can use to make your content more effective right away! Ready to supercharge your content? Let’s dive in. …
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