Practical tips to boost your site conversions.
Have you ever seen a countdown timer on a sale or an “Only a few left!” message on a product page? That’s an example of scarcity marketing in action. Scarcity marketing works because it increases the perceived value of a product. When something feels rare or exclusive, we tend to want it more. This can …
Do you want your WordPress posts and pages to display the date they were last updated? Showing when your content was last updated can build trust with readers and help you climb the search engine rankings. Not only does Google prioritize recently updated webpages, but your website visitors also want to know that they’re reading …
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