Practical tips to boost your site conversions.
In the world of copywriting, there’s a secret weapon that top marketers and advertisers swear by: power words. These aren’t just ordinary words; they’re the triggers that ignite emotion, drive action, and make your message unforgettable. Word power is so real that you could see a 12.7% increase in conversion rates simply by sprinkling a few …
If you’ve grown your email subscriber list to a number you’re proud of, it can be painful to purposely reduce that number through email scrubbing. However, maintaining a clean email list, free of incorrect addresses and lapsed subscribers, is an essential part of successful email marketing. In my 15 years of sending promotional emails, I’ve …
Do you want to learn how to grow your email list with real, engaged subscribers? Believe me, I’ve been there. We pour hours into email copywriting, tweaking email subject lines, and crafting designs—only to realize it’s all for nothing without an active, eager email list to reach. Here’s the reality: contacts change jobs, opt-out, or …
Do you want to improve your email copywriting and make more sales? Great email marketing is one of the best ways to improve conversion rates. However, it’s a lot more difficult than it seems. Even the most talented writers can struggle to perfect their email marketing copy. If you want to send effective email campaigns, …
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