Practical tips to boost your site conversions.
It’s never too early to start planning your holiday email strategy, whether you’re getting ready for Christmas, the New Year, Halloween, or more niche celebrations like National Dog Day. If you’re unsure of where to start, holiday email templates and examples can help you get ideas for your own campaigns. And that’s exactly what I’m …
Is your email newsletter design helping or hurting your business? The design of your email campaigns communicates the tone of your brand, and it can determine whether your subscribers convert into customers. I share my best tips for designing an email newsletter in this article. When you follow these tips, you will design newsletters that get …
Do you want to improve your average order value (AOV) so you can earn more revenue from your customers? One of the easiest ways to grow revenue for an eCommerce business is to increase the amount customers spend on each order. After all, you’ve already done the work of attracting those customers and getting them …
What Is Progressive Profiling? Progressive profiling is a method of collecting relevant information about your leads in small bits rather than asking for too much data all at once. Using this method, you might ask for just an email and the first name on the initial sign-up, then strategically request more data at intervals throughout …
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