Conversion Rate Optimization Blog
Practical tips to boost your site conversions.
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How to Create a Small Business Website in 5 Easy Steps (Beginner’s Guide)
Continue reading: How to Create a Small Business Website in 5 Easy Steps (Beginner’s Guide)Creating a website for your small business might seem like a daunting task, especially when you’re juggling other responsibilities. But it doesn’t have to be. With the right tools and guidance, you can have a professional small business website up and running in just a few hours. And you can do it without a developer …
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10 Effective Strategies to Drive Free Traffic from Facebook to Your Website
Continue reading: 10 Effective Strategies to Drive Free Traffic from Facebook to Your WebsiteIf you’re looking to drive traffic to your website without spending on ads, Facebook is one of the best platforms to explore. With over 3 billion monthly users, it offers massive potential for reaching the right audience organically. The key is understanding how to navigate Facebook’s tools and algorithms effectively. At OptinMonster, we’ve helped thousands …
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15 eCommerce Best Practices: Set up Your Business for Success in 2025
Continue reading: 15 eCommerce Best Practices: Set up Your Business for Success in 2025Running a successful eCommerce store means staying ahead of the competition by delivering the best experience possible. These 15 proven eCommerce best practices can help you optimize your website, reduce cart abandonment, and improve conversions. Table of Contents 1. Get Rid of Clutter A cluttered website overwhelms users and dilutes the focus of your key …
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Bottom of the Funnel Content: What Is BOFU Content & How To Create It (8 Examples)
Continue reading: Bottom of the Funnel Content: What Is BOFU Content & How To Create It (8 Examples)As a content writer at OptinMonster, I create content for every stage of the marketing funnel: Top-of-Funnel (TOFU), Middle-of-Funnel (MOFU), and Bottom-of-Funnel (BOFU). But when it comes to driving actual conversions, BOFU content is where the magic happens. BOFU content targets leads who are ready to make a purchase. It’s designed to overcome final objections, …
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