Practical tips to boost your site conversions.
Hello there, fellow email marketers! Let’s talk about how to measure email marketing success. Despite the rumors of email marketing dying, it remains an integral part of any effective digital marketing strategy. But how do we gauge the effectiveness of your email marketing? As a seasoned email marketing expert, I’ve learned that the key lies in understanding …
As you monitor and analyze your email marketing metrics, you’re probably wondering: What is a good open rate for email, anyway? How do you know if email open rates are great, average, or way below current benchmarks for your industry? Your open rate is one of the most important performance metrics you can track. Click-through …
Does your SaaS business have a free trial marketing strategy? Are you struggling to convert free users into paid ones? According to recent research, 51.2% of free trial users don’t convert into paying customers on average. If you offer free trials to get people to buy your product, it’s important to make sure your free-to-paid conversion strategy …
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