32 of the BEST Value Propositions (Plus How to Write Your Own)

Do you want more customers to choose you over your competition? Smart marketers use a compelling value proposition to show prospects why their company is better than the competition. In this guide, we’ll share 32 value propositions that are impossible to resist. Regardless of your product or service, you almost certainly have competition. So what ... Continue Reading →

How AtHoc Increased Sales Qualified Leads 141% Using OptinMonster

Do you want to increase your sales qualified leads? Using a product demo or a free consultation as your lead magnet–combined with a high-converting optin form–is an effective way to capture high-quality leads from your website. In this case study, we’ll share how one company used OptinMonster to increase their sales qualified leads by 141% ... Continue Reading →

The Ultimate List of Content Promotion Tools

Looking for tools to help you promote your content? You could have the most high-quality content, but it will do nothing for your business without a content promotion strategy. In this ultimate list, we’ll share 41 content promotion tools (many of which are completely free). Even the most compelling content won’t promote itself. Regardless of ... Continue Reading →

26 Tools That’ll Help You Create Better Headlines

Want to write headlines that make a lasting first impression? Your headline is often the first (and only) chance you’ll get to impress a potential reader, subscriber or customer. In this guide, we’ll share 26 tools that’ll help you create better headlines. According to David Ogilvy (a.k.a. “The Father of Advertising”): “On the average, five ... Continue Reading →