How to Make a Lead Capture Form That Actually Converts

You know that old expression, “the devil is in the details.” That may be true, but there’s something else hiding out in those details: A higher lead conversion rate. Because if you want to capture the most leads, you should be thinking about every single detail in your lead generation strategy. That includes building the ... Continue Reading →

11 Web Design Principles that Will Boost Your Conversion Rate

Do you want to boost conversions on your website? As smart marketers know, your design can make all the difference. In this post, we’ll share 11 web design principles that will boost your conversion rate. Many marketers harp on the importance of SEO, social media, creating lead magnets that convert and the like, yet building ... Continue Reading →

Google Search Console: 6 SEO Tips You Need to Know

Remember taking tests in high school? You’d study all week, make flashcards, and have endless highlights in your textbook. Test day would arrive, and you’d get to class feeling prepared but still nervous. And then you’d get the good news: “Today’s test is open-book.” You could now take the test knowing all the answers were ... Continue Reading →

2-Step Optins: Why They Work and How to Make Them

Are you getting loads of traffic to your site but struggling to get people to sign up for your offers? If so, you might want to consider giving 2-step optins a try. They’ve been proven to help many companies convert traffic into loyal customers. And who knows? They may be just the conversion tool you ... Continue Reading →

Landing Page Ideas That Are Strikingly Simple (and Actually Work)

Do you want to build landing pages that catch your visitors’ attention and significantly increase your conversion rates? Getting higher conversion rates is basically the holy grail of digital marketing. In this article, we share landing page ideas that will get those conversion rates soaring. More specifically, we’ll be looking at: What is a landing ... Continue Reading →