How to Connect OptinMonster with Zapier

Are you looking to connect OptinMonster to a third-party service that we don’t have a native integration with? Our Zapier integration allows you to connect OptinMonster to Zapier’s 500+ apps!

In this article, you’ll learn how to connect Zapier with OptinMonster.

Before You Start

Here are some things to know before you begin:

• Zapier integration is available with a Pro or higher subscription.
• As a best practice, we recommend you also connect your campaigns to Monster Leads as a backup.
• Zapier offers a free tier, but certain usage limits and integrations may require one of their paid plans. Zapier does offer a free trial as well so you can try it out before committing.

Connect Zapier

When you create a campaign in OptinMonster that you intend to collect leads with you’ll want to integrate with one or more services to send those leads to.

To send leads to a third-party service using Zapier, follow these steps:

1. Log into your Zapier account. If you don’t already have one you can create a new account.
2. In the search bar type “OptinMonster” to locate the OptinMonster app.
3. Select the Connect OptinMonster to 1,500+ Apps button to begin creating your Zap.
   
4. Choose “New Lead” as the type of Trigger you would like to create.
   
5. Click the Connect Account button on the Select OptinMonster Account screen. This will open a window prompting you to enter your OptinMonster API key.
   You can use an existing API key from your account, or create a new one, to use for Zapier.
   Paste the API key into the appropriate field and select the Yes, Continue button.
   
6. You’ll see your account connected in Zapier and an option to test the connection. We recommend you test the connection before proceeding.
   
7. Next, select a campaign from your OptinMonster account to use with this Zap. If you don’t see the campaign you’re looking for we recommend you confirm the campaign is published in your account.
8. Choose a sample lead to use for your Zap.
9. You’re now ready to connect to any other third-party app that Zapier integrates with!

Need inspiration? See everything that’s possible with OptinMonster and Zapier.

FAQs

I’ve configured my Zap and new leads are being added to my list, but OptinMonster shows 0 conversions for my campaign. Why?

Confirm that conversion tracking is turned on for the submit button in your campaign. See our guide on How to Enable Conversion Tracking.