Wondering how to make money on Twitter? Whether you’re a blogger or a business owner, you likely have a Twitter account to promote your brand or business. Since Twitter is one of the biggest social media platforms with 126 million daily active users, there are a ton of people you can introduce to your business. ... Continue Reading →
How to Start a Nonprofit Newsletter (Mistakes, Best Practices & Examples)
Wondering if you need a nonprofit newsletter to boost your charity marketing? Or, do you want to start a nonprofit newsletter and just don’t quite know where to begin? Either way, we’ve got you covered. More than 83% of business-to-business (B2B) marketers send email newsletters as part of their content marketing strategy. And your nonprofit ... Continue Reading →
13 Excellent Holiday Email Marketing Tips to Use This Year
Is your holiday email marketing strategy already in place? Don’t wait until November before you start creating your holiday email messages. The best time to start is now. For many businesses, the holiday period is one of the most profitable of the year. So if you don’t get your marketing right for the holidays, then ... Continue Reading →
Remarketing Lists for Search Ads: Custom Campaigns and Tailored Bids
Did you know that only 2-4% of site visits end with a transaction? With Remarketing Lists for Search Ads (RLSA), you can use a combination of retargeting and search ads to reach out to returning site visitors. When you consider that returning visitors convert at 2X the rate of new site visitors, RLSA could make ... Continue Reading →
Retargeting Best Practices + What It Is and Why You Need It
Let us know if this seems familiar… You’re browsing an online store, maybe lingering a bit on a particular item that you fancy more than the others. But, through a tremendous display of willpower, you leave the site without making a purchase. As you go about the rest of your month, you have a sneaking ... Continue Reading →
20 Easy Landing Page Design Tips to Boost Conversions
Are you looking for landing page design tips to help you generate more leads and boost conversions? A landing page can be a powerful tool for any marketing campaign. With a well-designed landing page that’s laser-focused on a specific goal, you can remove all distractions and get your visitors to take action. But, what makes ... Continue Reading →