Why 1+ Million Users Choose OptinMonster as Their Lead Generation and Customer Acquisition Tool

Don’t just take our words. See what our users are saying. Here are over 8000+ honest OptinMonster reviews straight from our users.


Over 1m+ smart websites use OptinMonster to grow their lists, leads and sales, and you can too!

Cub Cadet
American Express

In only 7 months, we added more than 95,654 names to our email list using OptinMonster’s Exit Intent™ technology. We strongly recommend it!

Michael Stelzner - Best Lead Generation Tool

Michael Stelzner

Founder Social Media Examiner

Within the first 30 days of using OptinMonster, our leads doubled! But what was even better is that our organic views have steadily climbed even if with the OptinMonster pop-ups on. Needless to say, it was a game-changer when you can double your leads, keep the visitor experience awesome, and keep the search engines happy.

Joe Simonds

Co-Founder, Salt Strong

Simply put, OptinMonster is my absolute favorite tool for digital marketers. Exit intent is genius and OptinMonster has helped us DOUBLE our clickthrough rates when we switched from their competitors (who were 5-10x more expensive!).

Justin Atlan

Co-Founder, ClickBank


Don’t wait another second to implement this tool. If you’ve laid the foundation for your website with an intuitive digital strategy designed to build a qualified audience, OptInMonster will tip the scales in your favor. In less than two weeks, we closed a lead from OptinMonster worth $294,435.

Woodside Communities

Lindsey Kelley

Digital Marketing Manager, Woodside Communities

OptinMonster has had a snowball effect. My traffic goes up the more people I have in my email list, and I’m also able to generate new quality leads on a monthly basis. Some months, I add as many as 1000 new subscribers to my list – with no paid promotions.

Lilach Bullock


At Rocketbots, OptinMonster has been a great help at increasing our list 680% and growing.

RobertRafferty Head of Growth Rocketbots

Robert Rafferty

Head of Growth, Rocketbots.io

Using OptinMonster, I was able to increase sales $55,000 after capturing nearly 7% more leads with a single optin!

Cole Joseph

Cole Joseph

Owner, Cole’s Classroom

OptinMonster and its Exit-Intent technology changed my business. I have twice as many subscribers each day and an increase of 30% of sales. Fabulous!

Thibaut Pakiry

Owner, Bonjour Lisbonne

In only 7 months, we added more than 95,654 names to our email list using OptinMonster’s Exit Intent™ technology. We strongly recommend it!

Michael Stelzner - Best Lead Generation Tool

Michael Stelzner

Founder Social Media Examiner

Since our webmaster found OptinMonster, we’ve had full flexibility on how, when and where a popup is shown. It has been a blast since then. Before OptinMonster, we were getting 20 subscribers a week. Now, we are now getting approx. 100 subscribers per week even with 40% less traffic on the site. These are really good results!

Per Dyring Dahlberg​

CRM Manager, Libratone

OptinMonster is very intuitive and easy to set up. Using it to capture emails has increased our landing page conversion rates by almost 26% which is fantastic. We’re also using their exit intent pop up which is doing a great job of converting organic traffic into leads.

Lead Guru

Ben Heath, Lead Guru

Founder, Lead Guru

It was honestly like magic. Since beginning to use OptinMonster, I’ve received about 1500 subscribers in just over six months. Not only does the service pay for itself in more sales every month, but the customer service is expert.

Danny Rusteen

Danny Rusteen

Owner, OptimizeMyBnb.com

Since we started using OptinMonster our email list conversion rate increased by 300% and our sales by 20%. The best investment you can make for your online business!


Alex Chris

Digital Marketing Manager, Reliablesoft.net

I was once a disbeliever myself. I didn’t like popups at all. But we doubled our email signups, so the results speak for themselves, it just works. OptinMonster makes it super easy and is well worth the money.


Joost de Valk

Founder Yoast

One of the great things about OptinMonster is your ability to test and adjust in real time. The options provided pretty much give you all you need for any kind of optin situation that you need. From time based prompted lightboxes to mobile specific formats, OptinMonster seems to have it all. Using OptinMonster, we increased revenue 9.5% for our client, America’s Professor.

Matt Erickson

Matt Erickson

Director of Marketing, National Positions

OptinMonster is a great marketing funnel tool for every online business. In the first month alone, we tracked over 5,000 impressions on our site powered by OptinMonster, and it soared to over 38,000 the month after that. Our best campaign has over 157,000 impressions.

Brittany Pollock

Content Coordinator, Flywheel

We found a way to entice a percentage of our client’s browsing visitors to enter a giveaway using OptinMonster. Since the beginning of the year, we’ve added 5000 NEW subscribers and over $10K in sales. Without OptinMonster, that wouldn’t have been possible.

Gary Henderson, DigitalMarketing.org

Gary Henderson

Owner, DigitalMarketing.org

OptinMonster’s robust capabilities have allowed us to circumvent challenges with our custom tech stack, and deploy personalized messaging and optin campaigns at scale. We’ve been very pleased with the results.

Michael Epstein

Chief Marketing Officer , AutoAnything

OptinMonster is an overall amazing platform. We do not use any other email optin service and we do not plan on doing so either! With OptinMonster, we now capture more non-buyers, make more during our sales, and have a place to make simple and convenient waiting lists.

Greg Gallagher

Christian Forbes, Ecommerce Manager

Ecommerce Manager, Kinbody

Optinmonster allows us to quickly build, review, and publish tests on our blog site, which allows us to learn and improve faster.

Dave Nevogt

Co-Founder, Hubstaff

OptinMonster has also helped us grow our email list tremendously. We’re adding over 1,200 new emails to our list each week.

Snack Nation

Emil Shour

Director of Demand Generation, SnackNation

I love the OptinMonster network. It allows me to quickly and easily grow my mailing list while filtering out the garbage. Thank you!

Joshua Chretien

Owner, Priceless Consulting LLC

The new OptinMonster with the web back-end is just amazing. With OptinMonster, we found an easy-to-use and very effective way to increase our newsletter subscribers. This tool is worth every penny!


Bjoern Weiland

Founder DealDoktor.de

OptinMonster’s improved campaign builder allowed us to create high performing campaigns without needing any design or development help. Before OptinMonster, we collected 200 new leads from our site per month. After, we collected 500 new leads a week, more than doubling our new lead conversion rate. Definitely worth the investment.


Srdjan Popovic

Chief Marketing Officer, CrossRope

Email acquisition is essential to our custom photo-to-painting business, and OptinMonster has made it possible to get more leads than ever. Since we started using them, we’ve converted 138% more visitors into leads, and the tools make it easy to implement dozens of different creative across the site.

Joel Kalinowski

Vice President of Marketing, Paint Your Life

Exit-intent popups have doubled my email opt-in rate. When done right, you can see an instant 12% lift on driving sales. I highly recommend that you use OptinMonster for growing your email list and sales.

Neil Patel - WordPress Popup Plugin

Neil Patel

Founder QuickSprout

Simply put, OptinMonster is my absolute favorite tool for digital marketers. Exit intent is genius and OptinMonster has helped us DOUBLE our clickthrough rates when we switched from their competitors (who were 5-10x more expensive!).

Justin Atlan

Co-Founder, ClickBank

OptinMonster played a huge role in growing my email list from 0 to 11.3k in my blog’s very first year. Before OptinMonster, I was getting just a few email subscribers/day – now I’m adding over 3,000 subscribers to my list every month. It’s also great for custom page-level affiliate offers to drive sales. I can’t recommend it enough.

adam enfroy headshot

Adam Enfroy

Owner, AdamEnfroy.com

By switching to OptinMonster, we were able to boost our conversions 125% and email list growth 8%. At the same time, we delivered an elegant and seamless experience to our users with a less-intrusive lightbox. OptinMonster is a much better fit for our sophisticated brand.

Neil Strauss

Neil Strauss

Neil Strauss, NeilStrauss.com

Before using OptinMonster, our website conversion rate was 2-3%, as expected. Since using OptinMonster, we have been able to improve conversion rates to 5.75%, a 189% increase.

Adam Rowles

Founder, Inbound Marketing

Thanks to OptinMonster, we’ve reached the 2 million members threshold months before our projected plans. Expat.com registers nearly 30,000 new community members each month compared to only 16,000 on average before using OptinMonster. Clearly, OptinMonster is the most efficient and profitable add-on module we have.

Severin Guitan, Expat.com

Severin Guiton

Business Development Manager, Expat.com

Through OptinMonster’s exit-intent popups, we have more than doubled our sales conversion rate. Best of all is the compound effect of using OptinMonster over a long period of time—more conversions mean more customers, which means more word of mouth.

mitch smith, managing director, shockbyte

Mitch Smith

Managing Director, Shockbyte.com

For many of our clients, the use of OptinMonster pop-ups as part of an integrated book direct campaign has produced dramatic increases in conversion rate, bookings and revenue. Results vary, but we regularly see increases in conversion rate of 10-30% from the moment the campaign, including the pop-ups, is launched.

Fastrack Group

Oliver Braithwaite

Lead SEO Consultant, Fastrack

OptinMonster is one of the best tools for digital marketing available. We increased conversions 300% using OptinMonster. It also helped decrease our bounce rate because the popups were seamless and slick.

Maruti Konduri

Head of Marketing

OptinMonster has been a game-changer for us. From driving donations to collecting new leads, there is nothing that this simple tool has failed to accomplish. Our lead collection rate has jumped by over 1,000%.

joe lowe american bird conservancy

Joe Lowe

Director of Digital Communications, American Bird Conservancy

OptinMonster is a simple to use – yet powerfully effective – tool that will change your eCommerce store overnight. The range of options allows you to find the perfect popup for your site, whether you want to increase your list size, reduce abandonment or trial new features. We can’t recommend it highly enough.

Cosmetic Capital

Jamie Marcuson

Director, Cosmetic Capital

After 4 years of using OptinMonster, I can confidently say it’s easily the most powerful and intuitive optin software that I’ve used. And I’ve used a lot of them! It’s been a key piece to our vision to help local businesses build a strong and sustainable digital marketing system.

Matt Heffner

Matt Heffner


I enjoy using OptinMonster because the tools are very easy to use and the edits are made in real time. On average, we are seeing an increase of 60-100 emails a week for our downtown events list.

Kelly Allen

Marketing & Communications Coordinator, DowntownOrlando.com

OptinMonster has transformed our business. Before integrating their optins, our clients saw a 2% conversion rate from web traffic, which is slightly above the standard for their industry. With the integration of OptinMonster’s lightbox popup, exit-intent technology, split testing, and other tools, our client’s conversion rates soared by an unprecedented 500%. They attracted substantially more customers while spending less on digital advertising. Their success propelled them to the top of their markets, outperforming national chains and other medical spas with much bigger marketing budgets. Our client’s success in their market has distinguished us in our own. We are now one of the most sought-after marketing firms in the industry of aesthetic medicine. We know that the integration of OptinMonster, more than any other tool or marketing strategy, has supported this growth and achievement.

chris zelig medstar media

Chris Zelig

Partner, Medstar Media

OptinMonster is the best tool that I use to increase leads in a variety of ways. I have seen a 52.94% conversion rate in one of my campaigns and 4.36% of visitors who see our exit-intent campaign convert to free trials. I use OptinMonster on multiple sites and see the same type of results time and time again.

Chris Makara

Owner, Bulkly

Using OptinMonster we’ve been able to easily gain subscribers and customers. It’s thrilling to watch the numbers roll in. OptinMonster is a powerful marketing must-have.

Jennifer Roberge

Founder of The Eczema Company

OptinMonster is an easy to use, powerful conversion engine with infinite flexibility thanks to its feature-packed builder.

Mateo Sol

Mateo Sol

Owner, LonerWolf

In my opinion, OptinMonster does everything better than other similar platforms. Before using OptinMonster, we were collecting around 2,000 subscribers a month from the blog at BrianTracy.com. Now, we collect around 4,500.

Ryan Moore

Ryan Moore

Content Manager, Brandetize

I could not believe how many email signups we were getting on a weekly basis just from Optinmonster. It’s really a no-brainer for our organization. It is super easy to use and set up. Easy connections to our email marketing software and Google Analytics enables us to get a ton of data about our leads and easily integrate Optinmonster data into our broader marketing reporting. When it comes to organic lead generation for our organization, OptinMonster is the driving force.

David Muller

Senior Digital Marketing Manager

For some people, I’m sure OptinMonster is just a side show in their business, but for us, it’s a critical part of our success. We have increased revenue 30% since using OptinMonster.

Top 6 Digital

Nadi Lopez

Marketing Specialist, Top 6 Digital

OptinMonster has allowed us to rapidly innovative our on-site engagements, greatly improving our customer experiences. The robust testing capabilities have helped us increase conversion rates +200%, resulting in tripled month over month growth of our email list.

Ben LoBue

Director of Ecommerce at Sportique

As a professional marketer with numerous clients, I have exactly .02 seconds per day to work on my own projects. The ability to set up OptinMonster quickly and see its effectiveness the same day is powerful. As an SEO expert, I’m great at getting traffic but converting it was always harder. But NOT ANY MORE!

Brendan Hufford headshot

Brendan Hufford

Owner, BrendanHufford.com

OptinMonster is so easy anyone can pick it up and start a campaign in less than 10 minutes. If you’re not using it, you’re missing out on sales. We can attribute 460 sales in the past year to our OptinMonster campaigns.


James Edge

Director of Marketing and Operations, Crush Empire

Before OptinMonster, the conversion rate on the Stays.net blog was 1%. Using OptinMonster, we improved it to 6%. We were constantly improving by A/B testing and trying different types of popups. As a result, the conversion rate on the blog is now around 10%. Today, we are able to grow our sales 10% a month with the leads generated by OptinMonster popups.

Lucas Morello

Lucas Morello

Owner at Mareorama Marketing Agency and Head of Digital Marketing at Stays.net

I have never before seen such effectiveness and efficiency in an optin tool than I have with OptinMonster. In under 2 hours of work, I doubled my daily optin rates thanks to OptinMonster’s incredible options.

Dave Chesson

Owner of Kindlepreneur

Every time we implement OptinMonster for ourselves or for a client of ours, the result ends up being more leads and revenue every time. It is one of our team’s favorite lead generation tools. Our conservative calculation puts our return on investment from using OptinMonster at 49,900%!

Roman Randall

Founder, Summit Digital Marketing

Using OptinMonster we’ve been able to scale the production of our offers from 30 generic offers to about 110 tailored offers. This has given us greater flexibility and control over the offers onsite.

Leanna Kelley

Leanna Kelly

Content Specialist, CPC Strategy

Within the first 30 days of using OptinMonster, our leads doubled! But what was even better is that our organic views have steadily climbed even if with the OptinMonster pop-ups on. Needless to say, it was a game-changer when you can double your leads, keep the visitor experience awesome, and keep the search engines happy.

Joe Simonds

Co-Founder, Salt Strong

Nice and easy!

John Johnson

CEO, Aligned Security

Reviewed on WordPress.org

OptinMonster played a critical role in increasing my email optin conversion rate by 469%. In real numbers, that is the difference between $7,765 and $47,748 per month in revenue.

Matthew Woodward

Matthew Woodward

SEO Expert

OptinMonster brought me more subscribers, which is a given, but what’s more important was that setting it up and making it work well with my site and design was seamless and excellent! I love the product and the people behind it.

Chris Brogan - OptinMonster Exit Intent

Chris Brogan

New York Times Best Selling Author

Ever since we installed OptinMonster we have seen a 241% increase in newsletter signups on Search Engine Journal. Not only have we had more signups, but the popup itself is very easy to customize and comes across as an unobtrusive way to transparently build a marketing list.

Loren Baker - WordPress Popup

Loren Baker

Founder of Search Engine Journal

I hate popups, so I was hesitant to try one on my site. But the results from OptinMonster exit-intent popup speak for themselves. I doubled my subscription rate immediately without annoying my users. I haven’t had a single complaint. My only regret is that I didn’t start using OptinMonster sooner. I can only imagine how many subscribers I could have added to my email list! If you have a blog, then I highly recommend you start using OptinMonster. I’ve researched them all, and it’s the best in market.

Michael Hyatt - WordPress Lead Generation

Michael Hyatt

New York Times Bestselling Author Platform: Get Noticed in a Noisy World

OptinMonster has become my go to tool for getting more email subscribers. I love its ease of use and tracking features…nothing else in the market comes close!

John Lee Dumas - Best WordPress Popup

John Dumas

Founder of EntrepreneurOnFire

Using OptinMonster we got a 313% improvement on our email conversion rates which translated into significant revenue. We have tried many similar lead generation plugins and nothing can compete with OptinMonster.

Ian Cleary - OptinMonster Timed Popups

Ian Cleary

Founder RazorSocial

OptinMonster is unlike most plugins. Most plugins cost you money. OptinMonster makes you money. Most barely get updated – OptinMonster just keeps getting better.

Chris Lema - OptinMonster After Post Optin Forms

Chris Lema

CTO Crowd Favorite

OptinMonster is the shit! Completely blows away Thrive Leads in so many ways!!

Chris Langille

Chris Langille

Founder AdvisorEvolved

Site traffic will only get you so far – you must build an email list! OptinMonster is simply the best way to convert your one-time site visitors into life-long email subscribers!

Zac Johnson - OptinMonster WordPress Lead Generation

Zac Johnson

Founder Blogging.org

With OptinMonster, I have more than doubled the number of daily new subscribers on my website. As most of my business comes from my email list, it is obvious to see that OptinMonster has a direct impact on sales generated by my business. It is easy to use, the exit intent pop up is one the best on the market. Keep up the great work!

Alban DeLarrard


CEO – Campuza

OptinMonster was easy to setup. And easy to get started. With a better conversion and more emails on our list, we’ve almost tripled our revenues from last year!

Nicolas Gagne

Founder, Win in Health

The only thing I regret about using OptinMonster is not doing it sooner! I’ve tried various WordPress plug-ins and none of them had the functionality and superb reporting that OptinMonster delivers. This product has helped me to double my email list in a matter of weeks – and as a result I’ll never go back to using another product. Thank you OptinMonster for developing cool customer driven features, for delivering fantastic service and for just being generally awesome!

Mike Carthy

Cyber Security Expert

Within 1 month of setting up OptinMonster, our conversion rate of visitors to email subscribers shot up from 2.1% to 6.5% – I just wish we had signed up sooner!

Ben Philbaum

Founder Biddyco

OptinMonster is the easiest and most effective way to boost your revenue by decreasing cart abandonment.

David Henzel - OptinMonster Optin Forms

David Henzel

Co-Founder MaxCDN

No higher quality optin forms and variety than OptinMonster! They take great strides to educate me on how best to use the powerful features of their forms. I love the data-driven decisions that I can make using split testing. I’m a believer!

Mike Lardi

Mike Lardi

Owner, BiPolarNow

Reviewed on WordPress.org

The most complete conversion rate optimisation toolset in a box! Incredible value and very easy to use!


Moby Siddique

Co-Founder, RedPandas

Reviewed on WordPress.org

OptinMonster has allowed me to create stunning opt-in pages for multiple sites in minutes! The best part is the A/B split testing feature which allows me to see which forms are performing for better optimization. Highly recommended!

David Sanchez

David Sanchez

Founder, Buzzing SEO

Reviewed on WordPress.org

OptinMonster gives us the freedom we need in terms of what we want to do with the subscribers’ data and their path through our funnel right after they sign up. Our OptinMonster forms are set to redirect people to different success pages, and, in result, offer them different resources / free gifts after they subscribe.

Ionut Neagu

Owner, Codeinwp.com

I own a digital publishing business and we’ve been trying to integrate some new optin systems onto our site for ages but were having so much trouble finding the best system. Then I found OptinMonster and the world is a better place! Your system is so easy to use and is written in a language I understand. It’s a good value for money and it really delivers.

Tim Farthing

Tim Farthing

MD of PLYP.co.uk

OptinMonster has dramatically increased my popular podcasting business. I used the exit popup and noticed a 60% increase in my email list in just 30 days. This is a super easy, intuitive tool. I truly enjoy using OptinMonster. It’s a fun interface.

Positive Phil

Philip Morgan

Owner, Positive Phil Show

We have been using OptinMonster for the past year and frankly it has saved our business. We are able to capture customers that are on the fence about doing business with us. With a simple email capture we increased business 10% which helps during those down months!

Eric Sharpe

Eric Sharpe

Owner, Digital Doc

Reviewed on WordPress.org

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