How to Connect OptinMonster with

OptinMonster offers seamless integration with email marketing service. Connecting OptinMonster with your email segment is very easy.

In this article, you’ll learn how to connect with OptinMonster.

Our native integration is available with a Plus or higher subscription.
All subscription plans can add custom forms using the Form Embed block.

Before you start, as a best practice we recommend you also connect your campaigns to Monster Leads as a backup.


When you create a campaign in OptinMonster that you intend to collect leads with you’ll want to integrate with one or more services to send those leads to.

To send leads to, follow these steps:

  1. Before you start, you’ll need a API Key. You can generate and copy an API Key from your account following this guide.
  2. Navigate to the Integrations view in the campaign builder, search for and select
    Select to integrate with OptinMonster.
  3. Enter a Account Name (*internal use only) and your API Key in the appropriate fields, then select the Connect to button.
    Connect with OptinMonster.
    *The Account Name can be anything that helps you identify the specific integration within OptinMonster. It’s possible to add more than one integration to your account and this is an easy way to differentiate between them when assigning integrations to individual campaigns.
  4. Optional: You can also assign a Customer ID Setting and Customer ID Prefix to leads.
    Assign an Account ID to leads in
  5. When you’re finished, Save your campaign.

Add Extra Fields

Our native integration supports the following fields:

To add more fields to your campaign you’ll want to build the form as you wish it to appear using the form builder, and add it to your campaign using our Form Embed block.

Email Automations

To send emails automatically to new leads you’ll want to configure email automations within your account.

The following guides from may be helpful to get started:


We strongly recommend you test the optin form before publishing your campaign to ensure it is working as you expect.

Before you begin, please be aware of the following details when testing integrations:

  • Previously submitted or already subscribed leads may be treated differently by than new leads. For this reason, we recommend using a completely unique email address each time you test submit your campaign’s form. You can use a free tool like or learn how to create unlimited unique email addresses from a single Gmail account.
  • If the lead is captured in but you do not receive any automated emails it indicates the integration from OptinMonster to is correct, and the issue is with the automated email configuration. controls email automation exclusively. If you require assistance in troubleshooting email automations we recommend reaching out to support directly.

Get started testing with the Live Site Inspector tool.

Spin-a-Wheel Support

If you are configuring a Gamified spin-to-win campaign, spin-a-wheel support is not available at this time to send the coupon data to

If you’re serious about jumpstarting your website business growth, then get started with OptinMonster today!

Get Started With OptinMonster Today!

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Can I send leads to more than one Customer ID?

Yes! See our Lead Sharing guide to accomplish this.

How do I configure single or double opt-in?

See our guide on single vs. double opt-in.

Is it possible for me to add a phone field to my campaign?

Yes! You can add a phone field. Learn how to capture phone numbers with OptinMonster.


The campaign is capturing leads but shows 0 conversions in analytics.

Confirm that conversion tracking is turned on for the submit button in your campaign. See our guide on How to Enable Conversion Tracking.