Did you know that the average ROI for email marketing is 3600%? If you’re starting out, you need to learn how to build an email list for free so you can start seeing these kinds of results for your small business. Building an email list from scratch is hard work, especially when you’re already busy building your ... Continue Reading →
Beginner’s SEO Guide: Learn the Basics & Most Important Tips for 2024
Are you using SEO effectively to boost your business? SEO is a cornerstone of any digital marketing strategy and especially to any content marketing strategy. It’s essential to deliver traffic, authority, leads, and sales, but you’ll only get those benefits if you do it right. If not, your business might as well be invisible online. ... Continue Reading →
Email Deliverability: How to Get More Emails in Inboxes (2024)
Do you want to improve your email deliverability rates so that more of your subscribers will receive your email marketing campaigns? According to 2024 data from EmailTooltester, a whopping 16.9% of marketing emails never make it to the recipients’ inboxes. That number comes from their testing of 15 of the top email marketing platforms. In ... Continue Reading →
Checkout Optimization: 20 Best Ways to Recover Lost Sales
Do you want to optimize your website’s checkout process and increase your revenue? Checkout optimization is vital for any eCommerce company. Without it, you’ll lose sales due to poor customer experience. After all, 70.19% of online shopping carts are abandoned. That’s according to the Baymard Institute, which has compiled 49 different cart abandonment studies. In ... Continue Reading →
6+ Mailchimp Alternatives to Crush Email Marketing in 2024
Are you looking for the best Mailchimp alternatives to supercharge your email marketing? You’re not alone. Mailchimp is one of the most popular email marketing services, but its popularity doesn’t make it the one-stop solution for all digital marketers. Many small businesses and startups begin with Mailchimp because of its free plan and simply because ... Continue Reading →
B2B Email Marketing: Explanation, Best Practices & Examples
Would you like to improve your B2B email marketing so you can nurture more leads into customers? Do you also want to use your B2B emails to improve customer retention and increase revenue? Email marketing is the most important digital marketing channel for many business-to-business (B2B) companies. In fact, 50% of US B2B marketers say ... Continue Reading →