I’m writer and digital marketer with over 15 years of experience. As a former marketing director for small nonprofits, I understand what it’s like to be a one-person marketing department. I’m here to help you generate more leads in less time.
Do you want to increase your eCommerce sales without investing in expensive ad or marketing campaigns? When you learn how to create an affiliate program, you let others do that marketing for you. After all, your best marketers are happy customers. So why not reward those customers for being vocal about how much they love ... Continue Reading →
Do you want to use SMS marketing to get more traffic, win more sales, and encourage customer loyalty? A strong SMS marketing strategy lets you send your best offers right to customers’ cell phone screens, where they’re likely to click, engage, and buy. However, if you handle your text messages poorly, you risk annoying your ... Continue Reading →
Did you know that the average ROI for email marketing is 3600%? If you’re starting out, you need to learn how to build an email list for free so you can start seeing these kinds of results for your small business. Building an email list from scratch is hard work, especially when you’re already busy building your ... Continue Reading →
Are you using SEO effectively to boost your business? SEO is a cornerstone of any digital marketing strategy and especially to any content marketing strategy. It’s essential to deliver traffic, authority, leads, and sales, but you’ll only get those benefits if you do it right. If not, your business might as well be invisible online. ... Continue Reading →
Do you want to improve your email deliverability rates so that more of your subscribers will receive your email marketing campaigns? According to 2024 data from EmailTooltester, a whopping 16.9% of marketing emails never make it to the recipients’ inboxes. That number comes from their testing of 15 of the top email marketing platforms. In ... Continue Reading →
Do you want to optimize your website’s checkout process and increase your revenue? Checkout optimization is vital for any eCommerce company. Without it, you’ll lose sales due to poor customer experience. After all, 70.19% of online shopping carts are abandoned. That’s according to the Baymard Institute, which has compiled 49 different cart abandonment studies. In ... Continue Reading →
