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How to Create a Lightbox Popup Campaign

How to Create a Lightbox Popup Campaign

Lightbox Popups are a great, eye-catching way to convert visitors into subscribers. OptinMonster makes it easy to create this type of campaign for your website.

In this article, you will learn how to make a Lightbox Popup Campaign.

Create a Lightbox Popup

To create a Lightbox Campaign, follow these steps:

  1. From the Campaigns screen, select the Create New Campaign button.
    Select the Create New Campaign button to get started in OptinMonster.
  2. From the modal, select Templates as the type of campaign you’d like to create.
    Select Templates from the popup modal to begin selecting a campaign template in OptinMonster.
  3. On the next screen, select Popup as the campaign type.
    Select Popup as the campaign type
  4. You can filter, sort, and search from available Popup campaign templates.
    Filter and search Popup campaign templates in OptinMonster.
  5. Hover over any template in the list to Preview or Use Template to select it and open the campaign builder.
    Preview or use a specific Popup template.
  6. Once you’ve selected a campaign you’ll be prompted to give it a name and assign it to a site in your account.
    Select the Start Building button to create the campaign and open it in the builder to customize.
    Name and assign your new Popup campaign.
  7. You can now configure and customize your campaign in the builder, be sure to Save the changes as you work.
    Just getting started? Follow our guide here to customize your campaign, or join a demo!

Frequently Asked Questions

Can I display my Lightbox campaign to mobile visitors?

By default, Popup campaigns are shown on all devices.

If you have a Pro or higher subscription you can configure a device Display Rule, or create a mobile-only campaign.


If you’re serious about jumpstarting your website business growth, then get started with OptinMonster today!

Get Started With OptinMonster Today!

BONUS: Done-For-You Campaign Setup ($297 value)

Our conversion experts will design 1 free campaign for you to get maximum results – absolutely FREE!

Click here to get started →


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OptinMonster has transformed our business. Before integrating their optins, our clients saw a 2% conversion rate from web traffic, which is slightly above the standard for their industry. With the integration of OptinMonster’s lightbox popup, exit-intent technology, split testing, and other tools, our client’s conversion rates soared by an unprecedented 500%. They attracted substantially more customers while spending less on digital advertising. Their success propelled them to the top of their markets, outperforming national chains and other medical spas with much bigger marketing budgets. Our client’s success in their market has distinguished us in our own. We are now one of the most sought-after marketing firms in the industry of aesthetic medicine. We know that the integration of OptinMonster, more than any other tool or marketing strategy, has supported this growth and achievement.

chris zelig medstar media

Chris Zelig

Partner, Medstar Media

OptinMonster has been a game-changer for us. From driving donations to collecting new leads, there is nothing that this simple tool has failed to accomplish. Our lead collection rate has jumped by over 1,000%.

joe lowe american bird conservancy

Joe Lowe

Director of Digital Communications, American Bird Conservancy

Through OptinMonster’s exit-intent popups, we have more than doubled our sales conversion rate. Best of all is the compound effect of using OptinMonster over a long period of time—more conversions mean more customers, which means more word of mouth.

mitch smith, managing director, shockbyte

Mitch Smith

Managing Director, Shockbyte.com