The Beginner’s Guide to Lead Generation

When you are beginning your lead generation efforts, OptinMonster can help you capture emails and build your subscriber base. But sometimes that task is easier said than done. This guide is for the beginner’s to have a great starting point for determining their needs, building their email markting, and improving their efforts. For the beginner ... Continue Reading →

Improving Your SEO to Generate More Leads

Some “experts” would have you believe that search engine optimization (SEO) is a complicated concept that requires years to master. They’re wrong. The fundamentals of SEO are simple and easy to understand — even for beginners. SEO is a marketing tool to help entrepreneurs and business owners accomplish a number of goals: Increase traffic to ... Continue Reading →

How to Optimize Mobile Pages to Drive Leads

Mobile Websites Optimizing for mobile used to be optional, but a user-friendly mobile website is now critical to your lead generation and conversion rates. Your audience is checking their email, buying products and reading blogs — all on their mobile devices. Over 50% of visitors will abandon your website if it takes more than 3 seconds ... Continue Reading →

Why Use WordPress For Building Your Marketing Platform?

Why Use WordPress For Building Your Marketing Platform? With the rise of inbound marketing and email marketing, a company website is an essential part of doing business online. WordPress may have started as a blogging platform, but it’s become much more. It’s evolved into an easy-to-use and popular content management system that allows business owners ... Continue Reading →