Category: Email Marketing
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Transactional Emails: Definition, Examples, & Top Tools
Continue reading: Transactional Emails: Definition, Examples, & Top ToolsAny time you make a purchase online, request a new password, or create an account, you get an email about it, usually within seconds. These are transactional emails, and they’re essential to running an online business. In this article, I’ll cover the definition of transactional emails and explain how they differ from marketing emails. I’ll …
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14 Welcome Email Examples To Boost Engagement + Free Templates
Continue reading: 14 Welcome Email Examples To Boost Engagement + Free TemplatesThe welcome email plays a crucial role in email marketing, boasting a staggering 60% email open rate, the highest for any emails you send to your target audience. They also help to boost customer retention by 71%. These are impressive email marketing statistics. So, if you are not writing a perfect welcome email series, now …
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Unsubscribe Rate Guide: Definition, Formula, & Tips
Continue reading: Unsubscribe Rate Guide: Definition, Formula, & TipsDo you want to better understand your email unsubscribe rate so you can retain more subscribers? Unsubscribes are a fact of life for email marketers. They’re also a double-edged sword. On the one hand, they give your email list a bit of self-cleaning, which is important for your deliverability, your open rates, and the overall …
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Email Copywriting That Sells: 17 Simple Ways to Write Better Marketing Emails
Continue reading: Email Copywriting That Sells: 17 Simple Ways to Write Better Marketing EmailsDo you want to improve your email copywriting and make more sales? Great email marketing is one of the best ways to improve conversion rates. However, it’s a lot more difficult than it seems. Even the most talented writers can struggle to perfect their email marketing copy. If you want to send effective email campaigns, …
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