If you want to stay on top of your eCommerce marketing strategy, you have to plan ahead for all the holidays and celebrations that you can use for promotions. To help, I’ve prepared the Marketing Calendar 2025, full of a wide range of holidays and special events. This eCommerce holiday calendar covers the entirety of …
Did you know that over 2.77 billion people are shopping online in 2025 and global eCommerce sales will hit $6.86 trillion this year? Whether you’re running an online store or planning to launch one, understanding the latest online shopping statistics is crucial to staying competitive. From skyrocketing mobile commerce to new payment behaviors like Buy …
Search isn’t what it used to be and that’s exactly why Shopify SEO matters more than ever in 2025. With Google’s Search Generative Experience (SGE) surfacing AI-generated answers directly in search results, your Shopify store has less time and space to make an impression. But here’s the upside: the brands that optimize for real content depth, UX, and …
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