Gated Content Gated content is digital material that can only be accessed after a visitor provides certain information, usually through a sign-up form. Businesses use it to generate leads by offering valuable resources—such as ebooks, white papers, webinars, or templates—in exchange for contact details like an email address. Did you know that gated content could …
You probably hear marketers talk about boosting conversions all the time, but that misses the bigger question: What is a good conversion rate? It makes sense that you’d want to know whether your website, ads, or marketing campaigns are performing as well as they could be. That’s why we’ve written this guide to help you …
Do you want to learn how to get more email subscribers? Or maybe you’re wondering how to grow an email list from scratch? In my career as a digital marketer, I’ve certainly felt the frustration of seeing my number of subscribers stay stagnant. But luckily, it’s entirely possible to increase your email subscriber list. And …
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