Are you not getting the desired results out of your A/B test experiments? Wondering if there are ways to improve your split tests for better outcomes? A lot of businesses make A/B testing mistakes that cost them their time and money, mostly because they don’t know how to run them correctly. A/B testing is an ... Continue Reading →
Ultimate Guide to A/B Testing: Definition, Tips, & More
Do you want to improve your marketing with A/B testing? A well-honed A/B testing strategy can skyrocket your lead generation, drive more sales, and improve conversion rates. A/B tests let you assess different versions of a webpage, email, or marketing campaign, and then you can fully launch the version that performs the best. With thorough ... Continue Reading →
What Is Split Testing? Best Split Testing Tools and Strategies
When competing in a market with cutthroat competition, staying ahead of the curve means constantly seeking ways to improve and optimize. That’s where split testing, or A/B testing, comes into play. Split testing is a powerful tool that can significantly improve your digital marketing strategy, but it’s often overlooked or misunderstood. It shows you if ... Continue Reading →
What’s a Winning Ecommerce Conversion Rate? Benchmarks & Insights for 2024
In the bustling digital marketplace, your ecommerce conversion rate isn’t just a number, it’s the heartbeat of your online business. It’s the measure of your site’s effectiveness in turning visitors into buyers, and it’s a critical factor in your store’s success. At OptinMonster, we understand the importance of conversion rates, and we’re here to guide ... Continue Reading →
Email Copywriting That Sells: 17 Simple Ways to Write Better Marketing Emails
Do you want to improve your email copywriting and make more sales? Great email marketing is one of the best ways to improve conversion rates. However, it’s a lot more difficult than it seems. Even the most talented writers can struggle to perfect their email marketing copy. If you want to send effective email campaigns, ... Continue Reading →
60 A/B Testing Examples to Get You More Conversions
Are you looking for A/B testing examples that you can use to boost conversions on your site? A/B testing is an invaluable part of any marketing strategy. It allows you to rely on data to make smart choices about how you communicate with your audience. But for most marketers, A/B testing can be something we ... Continue Reading →