
Ready to start or improve your email lead generation strategy? Email marketing is one of the most effective digital marketing strategies around. You can use email for generating leads as well as bringing them through your marketing funnel towards closing the sale. This list will go through the top 15 email lead generation techniques to …

Maybe you’ve heard that email marketing is the best digital marketing channel, but have you ever wondered how to calculate ROI for email marketing? To make strategic decisions about your email marketing, you must understand your return on investment (ROI). Otherwise, you’re just guessing about what works and could be wasting time, energy, and money. In this article, we’ll …

Want to improve your email marketing? Using your email marketing analytics is one of the best ways to increase your marketing ROI. Email marketing can be one of your best sources of revenue. And yet, many marketers miss out on sales because they’re just guessing at what will work. Instead, you can use email marketing …

You’ve probably heard of an email marketing funnel, but are you wondering how to build one and what all the fuss is about? Email marketing funnels are a super effective way to turn casual website visitors into loyal customers. Sounds like magic, right? It’s not magic, but with our ultimate guide, email funnels can be …

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