
CC is everywhere in email, yet many people aren’t sure exactly how it works. This post explains what CC stands for, how to use it, when it’s best to avoid it, how it compares to BCC, and some best practices for getting it right. What Is CC in an Email? CC stands for “carbon copy” …

BCC is a built-in email feature designed for privacy, yet many people aren’t entirely sure how to use it. In this guide, we’ll explain what BCC stands for, how it works, when it’s the right choice, when to avoid it, how it differs from CC, and the best practices for using it in professional communication. …

Do you want to better understand your email unsubscribe rate so you can retain more subscribers? Unsubscribes are a fact of life for email marketers. They’re also a double-edged sword. On the one hand, they give your email list a bit of self-cleaning, which is important for your deliverability, your open rates, and the overall …

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