Tag: email marketing
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Metrics for Email Marketing: 17 Email Metrics You Must Track in 2025
Continue reading: Metrics for Email Marketing: 17 Email Metrics You Must Track in 2025Wondering which metrics for email marketing are most important? Or what all the different numbers even mean? You don’t have to be a math genius to understand email marketing metrics. In fact, most email marketing platforms will do the calculations for you. But for the numbers to mean anything, you have to understand the story …
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7 Best ActiveCampaign Alternatives for Email Marketing in 2025
Continue reading: 7 Best ActiveCampaign Alternatives for Email Marketing in 2025Are you exploring alternatives to ActiveCampaign for your email marketing and automation needs? While ActiveCampaign is a well-known platform praised for its robust automation features and CRM capabilities, it might not suit every business perfectly. Whether you’re looking for more beginner-friendly options, a lower-cost solution, or specific features like SMS marketing or advanced analytics, there …
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Email Deliverability: How to Get More Emails in Inboxes (2025)
Continue reading: Email Deliverability: How to Get More Emails in Inboxes (2025)Do you want to improve your email deliverability rates so that more of your subscribers will receive your email marketing campaigns? According to 2024 data from EmailTooltester, a whopping 16.9% of marketing emails never make it to the recipients’ inboxes. That number comes from their testing of 15 of the top email marketing platforms. In …
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Promotional Email Examples, Best Practices and Templates
Continue reading: Promotional Email Examples, Best Practices and TemplatesDo you want to learn how to write promotional emails that convert more subscribers into customers? Promotional emails are powerful marketing tools for eCommerce businesses. They let you communicate your offerings, increase sales, and build customer relationships. This blog explains promotional emails’ importance and provides best practices for creating impactful campaigns. Furthermore, we’ll provide real-life …
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