How to Create the Perfect Call to Action

Are your website visitors inspired to take action? If not, the problem could lie with your call to action. Your call to action is the most important part of your marketing campaign and is the difference between losing a potential customer and making the sale. In this article, we’ll show you the building blocks of ... Continue Reading →

26 Mistakes to Avoid When Writing Your First Ebook

Are you thinking about writing an ebook as a lead magnet for your business? Done right, ebooks can help you attract new customers by giving them really useful information. In this guide, we’ll share the most common ebook mistakes, so you can avoid wasting your time. Why Writing an Ebook Makes Sense As a business ... Continue Reading →

30 Content Upgrade Ideas to Grow Your Email List (Updated)

How would you like to grow your email list 10X faster? Content upgrades are one of the biggest breakthroughs that marketers all across the industry are raving about, and they result in huge subscriber increases. In this guide, we’ll share 30 content upgrade ideas to grow your email list. Because this is an in-depth guide, ... Continue Reading →

7 Types of Emails That Keep Customers Coming Back

Do you struggle to retain your customers and keep them coming back? You could be missing one or more critical pieces of an effective customer retention email campaign. In this post, we’ll cover 7 types of emails to send to your customers that will keep them coming back for more. Once a company loses a ... Continue Reading →

10 Easy Ways to Improve Your Email Open Rate

Do you want to increase your email open rate? Your email marketing campaigns can only be effective so long as they are actually getting opened in the first place. If your open rates are lower then you would like, here are 10 easy ways to improve them… 1. Keep Your List Fresh Do your subscribers ... Continue Reading →