How do you make your business stand out in an ultra-competitive, multi-million dollar industry? That’s a question that travel marketers have to wrestle with every day. Travel is one of the world’s largest industries, contributing US$7.6 trillion to the world economy, according to Statista. Global tourism revenue in 2016 was US$1.26 trillion, and around 1.2 ... Continue Reading →
Are you wondering whether restaurant email marketing could help you attract more customers? With more than 1 billion restaurant locations in the US alone, there’s fierce competition for a share of this $799 billion industry. If you want to succeed, you need a way to get more people into your restaurant. One of the most ... Continue Reading →
Do know how to run a successful email marketing campaign? Wondering if your email marketing strategy is working? With around 269 billion emails sent each day, there’s a lot of competition for your audience’s attention. Those email numbers keep going up, too. That’s why it’s essential to learn how to do email marketing right, so ... Continue Reading →
Are you worried that your email marketing strategy isn’t working? If your email click-through rate (CTR) stats are underwhelming, you’re probably right. Let’s face it; if subscribers aren’t clicking your links, that means fewer leads and sales, which will affect your income. That’s why it’s essential to make more subscribers want to click. By the ... Continue Reading →
Are you writing email marketing copy that’s just not getting the conversions you need? Getting your email marketing strategy right is both an art and a science. Part of both is understanding how to create high-converting copy. The good news is that by the time you’ve finished reading this guide, you’ll know the secrets of ... Continue Reading →
Want to write great promotional emails for your readers or customers, but not sure where to start? Try studying the promotional email examples sent by professionals and adapting their techniques. In this guide, we’ll look at five categories of great promotional email examples, and then show you the takeaways you’ll need to craft spellbinding emails ... Continue Reading →
