Email marketing remains one of the most profitable digital marketing channels, returning up to $36 for every $1 spent. But there’s a catch: only well-planned, targeted campaigns deliver those kinds of results. At OptinMonster, we’ve helped over 235,000 marketers and business owners build high-performing email campaigns that drive leads, conversions, and long-term customer loyalty. If you want your …
You craft the perfect email, hit send, and… crickets. Low open rates. No clicks. Few conversions. Sound familiar? The truth is, email marketing only works if you have the right tools—ones that help you grow your list, engage your audience, and drive sales effortlessly. That’s why we’ve put together a list of the best email …
Do you want to improve your email deliverability rates so that more of your subscribers will receive your email marketing campaigns? According to 2024 data from EmailTooltester, a whopping 16.9% of marketing emails never make it to the recipients’ inboxes. That number comes from their testing of 15 of the top email marketing platforms. In …
Are you looking for the best email call-to-action examples and practices to grow your email list? An email call-to-action can make or break your email campaign’s effectiveness. Yes, those few words have a surprisingly strong impact, and they need to be spot-on. No matter how good your content is, a poorly crafted call-to-action can lower …
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