Are you following A/B testing best practices for your opt-in marketing campaigns? If you’re not, the chances are you’re missing out on major opportunities to grow subscriber numbers and improve lead generation. Website split testing is an essential conversion optimization practice, but it’s not always easy to be sure you’re doing it right. This guide ... Continue Reading →
Are you wasting your time with A/B testing? A lot of businesses make A/B testing mistakes that cost them time and money they can’t afford, because they don’t understand how what A/B tests are and how to run them correctly. A/B testing is an amazing way to improve your conversions, for any business. We’ve seen ... Continue Reading →
Do you want to increase conversions on your popup optin forms? The only way to truly maximize your conversions with popups is to split test them. In this guide, we’ll share 14 A/B testing examples you can run on your popups to get more email subscribers. While you can research your target customers all day ... Continue Reading →
Did you know that 79% of marketing qualified leads never convert? That’s an enormous percentage of qualified leads to just say, “Nah, nevermind.” So, what gives? It comes down to a lack of engagement. Engaged leads convert. But how do you keep leads engaged without spending all of your time babysitting emails? Automated drip email campaigns. ... Continue Reading →
How much time do you spend on your email campaigns every day, performing the same tasks over and over for different subscribers? We’re here to tell you that there’s another way to handle those repetitive tasks: email marketing automation. And all you need is the right tools. As luck would have it, we’re sharing with ... Continue Reading →
It’s no secret that OptinMonster is the best way to capture emails and build your subscriber base out there. But we also know how important it is for you to understand the ins and outs of lead generation; that goes beyond creating a killer optin and letting it do its thing on your site. In ... Continue Reading →
