With over 63% of website traffic coming from mobile devices, mobile marketing is no longer optional. It’s now absolutely essential to focus on reaching customers through their smartphones, tablets, and other mobile devices. Mobile marketing is extremely powerful because it lets businesses connect with users wherever they are. But how do you build a mobile …
Do you want to convert more visitors into subscribers using inline forms on your site? Inline forms grab the attention of your readers and gets them to signup for email newsletters or other marketing campaigns. This tutorial will show you how to add inline forms seamlessly inside pages and posts to target visitors who are …
Popups are powerful tools for capturing leads, growing email lists, and driving sales when they’re used correctly. But if you’ve ever come across an intrusive, poorly timed popup, you know how quickly they can backfire. At OptinMonster, we’ve spent years perfecting the art and science of popups. Our lead-generation software powers millions of popup campaigns …
Creating a buyer persona is important for any business that wants to understand its target market and tailor its marketing strategies accordingly. The best marketers know that clearly defining your ideal customer is the key to high conversions. For example, here at OptinMonster, we understand that our ideal customers include entrepreneurs, small business owners and …
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