How to Write the Perfect Welcome Email for New Subscribers

Your welcome email for new subscribers is the first impression they’ll get after joining your email list through a lead magnet or sign up form. In fact, it sets the tone for your whole email relationship and can impact whether or not subscribers will open and click on future emails. Plus, welcome emails get 86 ... Continue Reading →

How To Nail Travel Industry Email Marketing To Win More Customers

How do you make your business stand out in an ultra-competitive, multi-million dollar industry? That’s a question that travel marketers have to wrestle with every day. Travel is one of the world’s largest industries, contributing US$7.6 trillion to the world economy, according to Statista. Global tourism revenue in 2016 was US$1.26 trillion, and around 1.2 ... Continue Reading →

Restaurant Email Marketing: How to Attract More Customers

Are you wondering whether restaurant email marketing could help you attract more customers? With more than 1 billion restaurant locations in the US alone, there’s fierce competition for a share of this $799 billion industry. If you want to succeed, you need a way to get more people into your restaurant. One of the most ... Continue Reading →

How to Run a Successful Email Marketing Campaign (Step by Step)

Do know how to run a successful email marketing campaign? Wondering if your email marketing strategy is working? With around 269 billion emails sent each day, there’s a lot of competition for your audience’s attention. Those email numbers keep going up, too. That’s why it’s essential to learn how to do email marketing right, so ... Continue Reading →

13 Ways to Boost Your Marketing Email Click-Through Rate

Are you worried that your email marketing strategy isn’t working? If your email click-through rate (CTR) stats are underwhelming, you’re probably right. Let’s face it; if subscribers aren’t clicking your links, that means fewer leads and sales, which will affect your income. That’s why it’s essential to make more subscribers want to click. By the ... Continue Reading →

17 Tips for Writing Email Marketing Copy that Converts

Are you writing email marketing copy that’s just not getting the conversions you need? Getting your email marketing strategy right is both an art and a science. Part of both is understanding how to create high-converting copy. The good news is that by the time you’ve finished reading this guide, you’ll know the secrets of ... Continue Reading →