Author: Vlad

G2, the largest software marketplace and services review platform, recognized OptinMonster as the “Best ROI” Popup Builder and Personalization software, in both the Small Business and Mid-Market segments. Best ROI was just one of 20 honors awarded to OptinMonster for the Summer 2023 awards. G2’s Best Software Awards rank the world’s best software companies and …

Converting website visitors is not as easy as it used to be. A few years ago, a simple page with a “buy now” button would convert. Nowadays, users are much more sophisticated… and unless you have a vital product they need with extreme urgency – you need to put a bit more effort into planning …

Have you ever found yourself struggling to generate leads, despite getting traffic on your website? Looking at the data, and seeing high bounce rates, and barely any conversions. Why would people visit your website if they don’t take any action? What is it that you’re missing, that’s stopping you from converting these visitors into leads? …

Marketing in today’s world is dependent on data. And when it comes to gathering marketing data, Google Analytics is probably the most important tool you will rely on. At a very basic level, it’s what you use to find out how many people are visiting your website and how many are buying what you have …