Author: Kate Beveridge
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Holiday Marketing Campaigns: A Month-by-Month Plan for 2026
Continue reading: Holiday Marketing Campaigns: A Month-by-Month Plan for 2026Are you planning your holiday marketing around one Black Friday discount? The holiday season has nine important sales dates, but each one works best with a different campaign. The holiday season is the one time of year when your visitors arrive already planning to buy. So, your job is making sure they shop with you, …
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7 Social Proof Popup Examples (That Actually Work)
Continue reading: 7 Social Proof Popup Examples (That Actually Work)Are you getting traffic to your site but nobody wants to convert? That’s the gap that a social proof popup can fill. A first-time visitor to your website doesn’t know you, so they look for a sign that other people bought, signed up, or left happy before they will decide anything. I’ll show you 7 …
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The Ultimate Guide to Growth Hacking for Exponential Success in 2026
Continue reading: The Ultimate Guide to Growth Hacking for Exponential Success in 2026Are you getting steady traffic to your website but still waiting for growth to show up? Maybe you have a product that people like, but no marketing team and no budget to hire one. Growth hacking closes that gap, and it’s what people mean when they point to the early days of Groupon, Airbnb or …
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Black Friday Marketing Strategy: A Week-by-Week BFCM Plan for 2026
Continue reading: Black Friday Marketing Strategy: A Week-by-Week BFCM Plan for 2026You’ve got a Black Friday sale to run and a calendar with nothing on it yet. But a Black Friday marketing strategy is really just a timeline, and it runs from the first week of October through to the week after Cyber Monday. I recommend starting as early as you can, and I’d treat mid-October …
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