6 Simple Floating Bar Hacks to Boost Conversions (Without Annoying Visitors)

Floating bar optins give you maximum visibility for your marketing campaigns without being super annoying to your readers. Double win! In this guide, we’ll show you some highly effective floating bar hacks to boost your conversions with these awesome, hard-working campaigns even more. 1. Use the Countdown Timer Element Procrastination is human nature. Oftentimes your visitors ... Continue Reading →

How to Win More Sales With “Out of Stock” Pages

Let’s talk about stock-outs. It’s safe to say they’re pretty annoying. What’s more frustrating than discovering the item you’re desperately looking for is out of stock? Imagine making it all the way to checkout, credit card in hand, only to get hit with an out of stock message. Even worse, imagine not getting an out ... Continue Reading →

6 Lead Nurturing Mistakes That Are Killing Your Conversions

Struggling to turn leads into paying customers? Smart marketers know that conversions are dependent on how well you nurture your leads. Visitors need to be engaged from the moment they join your email list to when you hit them with your sales pitch. Every step of the customer’s journey should be included in your lead ... Continue Reading →

Micro Conversions: How to Use Small Wins to Get Big Results

When you think of conversions, do you only think of that moment when a visitor to your site becomes a paying customer? You’re not wrong, that is the ultimate conversion, but you’re missing out on a lot of great data by tracking only that single conversion as a measure of success. In this article, we’re going ... Continue Reading →

How to Split Test Email Campaigns the RIGHT Way [Ultimate Guide]

Is your email marketing strategy bringing in the leads and sales you need to make your business successful? If you’re not using email split testing, you could be leaving money on the table. That’s not hype. For former US President Barack Obama’s email marketing campaigns, there was a $2.2 million difference in donations received between ... Continue Reading →