Category: Email Marketing
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13 Types of Emails You Need to Be Sending Your Email List
Continue reading: 13 Types of Emails You Need to Be Sending Your Email ListDo you want to learn about the different types of emails? Emails are pivotal in keeping us connected. However, not all emails are the same. There are various types of emails, each serving a unique purpose and audience. From promotional emails that boost marketing efforts to transactional emails that facilitate business operations and personal emails …
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What Is Email Click-Through Rate (CTR) & How to Improve It (13 Tips Included)
Continue reading: What Is Email Click-Through Rate (CTR) & How to Improve It (13 Tips Included)Summary: Email Click-Through Rate (CTR) is the percentage of recipients who clicked on one or more links in your email. It’s calculated by dividing the number of clicks by the number of delivered emails and multiplying by 100. For example, if you sent 1,000 emails and 50 recipients clicked on a link, your CTR would …
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Email Split Testing: How to A/B Test Your Email Campaigns for Killer Results
Continue reading: Email Split Testing: How to A/B Test Your Email Campaigns for Killer ResultsYou’ve built an email list and have started sending out campaigns to promote your brand. But if you haven’t started using email A/B testing, you’re missing a golden opportunity to optimize your campaigns and boost your results. Email A/B testing, also known as split testing, is a powerful strategy that allows you to compare 2 …
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Why You Shouldn’t Buy Email List but Build One Instead
Continue reading: Why You Shouldn’t Buy Email List but Build One InsteadAre you considering buying an email list to find potential customers for your business? Our suggestion: Don’t do it. Buying an email list sounds like a quick way to grow your revenue potential. But it is a huge waste of time and money. In this post, we’ll share 8 reasons why you should never buy …
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