Email marketing remains one of the most profitable digital marketing channels, returning up to $36 for every $1 spent. But there’s a catch: only well-planned, targeted campaigns deliver those kinds of results. At OptinMonster, we’ve helped over 235,000 marketers and business owners build high-performing email campaigns that drive leads, conversions, and long-term customer loyalty. If you want your …
Are you up to date with the latest email marketing statistics? You likely know that email marketing ROI (return on investment) is huge compared to other channels. However, when your resources are limited, you want to make sure you’re investing your time and money in the right marketing strategies. Email marketing is one of those …
Email marketing is a powerful digital strategy where businesses send targeted messages to a group of people via email to promote products, share news, or build relationships. It remains one of the most effective ways to communicate directly with customers, nurture leads, and drive consistent revenue — offering an average return of $42 for every …
Email subject lines are the most important part of any email you send. That’s because they’re the key to whether a reader opens your email, ignores it, or why they go to spam. This blog will discuss email subject lines, their importance, email subject line best practices, and what to avoid while creating one. But …
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