Popups are powerful tools for capturing leads, growing email lists, and driving sales when they’re used correctly. But if you’ve ever come across an intrusive, poorly timed popup, you know how quickly they can backfire. At OptinMonster, we’ve spent years perfecting the art and science of popups. Our lead-generation software powers millions of popup campaigns …
Have you ever seen a countdown timer on a sale or an “Only a few left!” message on a product page? That’s an example of scarcity marketing in action. Scarcity marketing works because it increases the perceived value of a product. When something feels rare or exclusive, we tend to want it more. This can …
The best WordPress popup plugin can help you grow your email list subscribers, boost your website’s revenue, and significantly increase your eCommerce store’s conversion rate. I’ve worked in digital marketing for over a decade, and I’ve thoroughly reviewed the top plugins to help you make the right choice. In this guide, I’ll cover the 7 top WordPress …
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