With great opportunity comes great competition. Every brand, big or small, is gearing up to grab a slice of the BFCM pie. So, how do you ensure your business stands out in this bustling marketplace? In this post, I’ll share a marketing calendar specifically tailored for Black Friday and Cyber Monday (BFCM) marketing. This to-do …
How do you make your business stand out in an ultra-competitive, multi-million dollar industry? That’s a question that travel marketers have to wrestle with every day. Travel is one of the world’s largest industries, expected to contribute US$16 trillion to the world economy by 2034, according to Statista. With a lot of competition, and a …
Cart abandonment is the ultimate enemy of online stores, and nobody knows that better than us at OptinMonster. For over a decade, we’ve helped customers reduce cart abandonment, improve conversion rates, and turn website traffic into revenue. In this article, I’ve summarized all that experience to help you understand cart abandonment, why it happens, how …
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