TL;DR To build an email list from scratch, you need 4 things: an active website, an opt-in form tool like OptinMonster, an email marketing service like Constant Contact or Brevo, and a freebie lead magnet to entice subscribers. Here’s a super simple 6-step process to building your email list from scratch: 1. Set up your …
Do you want to learn how to grow your email list with real, engaged subscribers? Believe me, I’ve been there. We pour hours into email copywriting, tweaking email subject lines, and crafting designs—only to realize it’s all for nothing without an active, eager email list to reach. Here’s the reality: contacts change jobs, opt-out, or …
Do you want to better understand your email unsubscribe rate so you can retain more subscribers? Unsubscribes are a fact of life for email marketers. They’re also a double-edged sword. On the one hand, they give your email list a bit of self-cleaning, which is important for your deliverability, your open rates, and the overall …
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