If you want to stay on top of your eCommerce marketing strategy, you have to plan ahead for all the holidays and celebrations that you can use for promotions. To help, I’ve prepared the Marketing Calendar 2025, full of a wide range of holidays and special events. This eCommerce holiday calendar covers the entirety of …
Imagine logging onto your favorite eCommerce site and being greeted by a friendly, conversational commerce message, welcoming you to the store. You begin browsing. You’re not entirely sure what you want, but Mother’s Day is coming up, and you’ve been trying to find that perfect give for your mom. After a few minutes of searching, …
Are you struggling to generate leads for your eCommerce business? Want to learn how to get more leads and increase your online sales? If you’re running an online business, eCommerce lead generation is a crucial part of creating a steady flow of revenue. That’s because one of the secrets to getting more sales is to …
Ever wonder what the big deal is with eCommerce personalization? Let’s use an offline example to explain. When you go back to a restaurant you’ve visited before, it feels great when staff welcome you back and greet you by name, doesn’t it? And it’s a nice surprise when they acknowledge a special occasion like a …
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