Are you struggling to turn leads into loyal, paying customers? In order to win sales, you have to nurture your leads throughout the customer journey. Each interaction counts, from the moment someone first visits your site to the point of making a purchase. If you overlook key steps in your lead nurturing process, you’ll miss …
Looking for A/B testing ideas to boost your website conversions? A/B testing, also known as split testing, is essential for optimizing your marketing strategy, as it helps you make data-driven decisions that resonate with your audience. However, getting started with testing can feel overwhelming. That’s why I’ve compiled 60 practical A/B testing examples that you …
If you’re not upselling to your customers, you’re missing out on a lot of revenue. In Marketing Metrics, the authors say: “The probability of selling to a new prospect is 5-20%. The probability of selling to an existing customer is 60-70%.” Source: Groove And since product recommendations can drive 10-30% of revenue, putting the right upsell …
Are you looking to streamline your online store’s marketing and boost sales? eCommerce marketing automation is the key. This powerful solution lets you create automated processes to target shoppers with personalized offers and messages. Once your workflows are established, they operate independently. Then, you can focus on other important tasks while your automations effortlessly convert …
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