If you’re not upselling to your customers, you’re missing out on a lot of revenue. In Marketing Metrics, the authors say: “The probability of selling to a new prospect is 5-20%. The probability of selling to an existing customer is 60-70%.” Source: Groove And since product recommendations can drive 10-30% of revenue, putting the right upsell …
Are you looking to streamline your online store’s marketing and boost sales? eCommerce marketing automation is the key. This powerful solution lets you create automated processes to target shoppers with personalized offers and messages. Once your workflows are established, they operate independently. Then, you can focus on other important tasks while your automations effortlessly convert …
Summary: Email Click-Through Rate (CTR) is the percentage of recipients who clicked on one or more links in your email. It’s calculated by dividing the number of clicks by the number of delivered emails and multiplying by 100. For example, if you sent 1,000 emails and 50 recipients clicked on a link, your CTR would …
Over the years, working as a professional SEO, I have had the opportunity to create websites from the ground up for several clients and small businesses. Thanks to website builders, I could create and run a website without requiring professional help or knowledge of coding. In this article, I share my expert opinion on the …
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