Tag: content marketing
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What Is Gamification in Marketing? Benefits & Examples
Continue reading: What Is Gamification in Marketing? Benefits & ExamplesTL;DR Gamification marketing means adding game-like elements such as points, badges, challenges, and rewards to your campaigns so customers feel more engaged and motivated. It works because people naturally enjoy competition and achievement. The main benefits include higher engagement, better conversions, stronger brand loyalty, and more memorable customer experiences. Well-known brands like Starbucks, Duolingo, and …
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How To Create a Content Marketing Strategy
Continue reading: How To Create a Content Marketing StrategyMost businesses publish content week after week without a clear strategy and the result is painful: wasted time, flat traffic, and campaigns that fail to drive ROI. In fact, 78% of companies that say their content marketing is very successful have a documented content marketing strategy while only about one in four marketers rate their …
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38 Free Visual Content Creation Tools To Make Marketing Easy (2025)
Continue reading: 38 Free Visual Content Creation Tools To Make Marketing Easy (2025)TL;DR: Quick Picks for Free Visual Content Tools Use these top picks if you’re short on time. Each has a usable free plan—just watch for watermark or export limits. Are you looking for free visual content creation tools to market your business? In a 2024 study by Venngage, 80% of marketers said visual content was either “Very important” to …
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Best Competitor Analysis Tools in 2025 for Every Budget
Continue reading: Best Competitor Analysis Tools in 2025 for Every BudgetTL;DR: As a content marketer, I’m always looking for competitor analysis tools that will give my company a leg up. I spend hours on competitive research each week, using a variety of software. Through my experience, I’ve identified some of the best tools available to help businesses analyze their competition and optimize their marketing strategies. …
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